Nightmare on Elm Street Essay

Nightmare on Elm Street 10 genre is horror he’s centralized looking down not facing the audience or giving eye contact gives a feeling of unease to the PTA as we don’t know who the person or creature is so it causes ambiguity in the audience’s eyes. Binary oppositions of dark and light so could connote good versus evil it goes darker towards the bottom title is written in red connotes blood the colours of red browns and blacks are typical of the horror genre connotes death, fear, scary he is also holding a sharp knife with the lighting showing the edge of the knife which is used to show it hasn’t been used yet so who is the attackers new victim going to be? The title in red represents the colour of blood and inevitable death some of the letters on nightmare are fogged over meaning its conspicuous and something isn’t right it creates an enigma in the primary target audience’s eyes. Freddie Kruger is foregrounded in the image so he is more important than the layout of the text the clothes on the killer are worn which would connote he is old and aged the film typography is very similar to the film layout used in devils rejects its contextual with that film The poster ‘welcome to your new nightmare’ it’s directly talking to the audience and emphasizes the word new so the audience would infer what ‘new nightmare am I having nightmares already’? He is clasping his hands tightly showing that he is ready to kill. The connotations from this poster show deeper meaning. A part used in the mis-en-scene in this poster that shows this is the lighting, the poster is dominated by dim low lighting which gives a dim creepy like feel, also Freddie is bowing his head covering half his face with the his, gives an air of mystery, which may have the audience thinking, ‘what lengths will he go to’?. There is also a white light that is shining from behind him which represents hope and peace but in this setting could connote that death is near, as it’s said that people near death experience following the white light, with Kruger being in front of the light this could connote that he will be with them in death so that they will never have peace from him. The Iconic claw is also emphasized by a little lighting giving the effect that it is glistening, which suggests the claw is a sharp clean weapon that is waiting to be used this effect is used to help make the claw a main focus of the poster. Freddie is also clutching his hands which show that he is ready to attack but the mystery is he is only showing one claw, what else does he have as weapons? The main text used is a type of Serif Fonts this gives the poster and aged feel, although the rest of the poster is quite modern, this may suggest remake of the classic Nightmare on Elm Street. The poster is trying to sell something other than star qualities to get the viewers to watch this film and instead they are enticing peoples natural curiosities which surround horror films, an example being where common in horror films is the main protagonist curiosity leads them into danger when they should of ran. The tag line on this poster â€Å"welcome to your new nightmare† is more of a very brief description of the film and therefore contrasts with other movie posters in the since they don’t use this space to show the viewer of the poster other peoples praise of the film to encourage people to watch this film, the tag line itself suggests this is a film to scare people this is stated in the tag line â€Å"nightmare† the colour of the font is a dark grey talking of dreams and using dark colours emphasizes these will be dark dreams which fits with the plot of the film.

Campbell Soup Essay

Company Objectives The company’s objective is to enable business and operational success through integrated world class solutions and development by utilizing the organizational restructure of the Engineering and R&D departments. Having a centralized organization with a decentralized engineering department makes meeting the company objective quite difficult. Also, if the company’s objective does not align with the department specific objectives Campbell Soup is setting their selves up for failure. Sales and Marketing are concerned with increasing market share and gaining profit, while the Plants are worried about operational performance, and Engineering is focused on individual parts of the system. In order to have a successful company objective each department must be working towards the same goal. For example, if the plants are measured based on operating results and performance, when launching a new product line we have to be flexible and put in different performance metrics and set a glide path with a specific timeline. Competing on consistent quality, time/availability (want to be the first) (want to always have it on the shelves), [ARE THEY COMPETING ON PRICE? Having a reasonable price, can’t be an expensive product but people are willing to pay a premium price?] Specific Problem Defined Currently after quite a few years of product development Plastigon is still in the process improvement stage and is not a finished program. The project team is facing difficulties involving people, processes, data, and systems. There is not a clear line of responsibility and ownership for people at the individual and group level. The development team for the Plastigon line was decentralized over the P3 and has suffered a high turnover rate of its developers. If engineers were leaving the company or project because of the amount of travel required the correct engineers were not selected for the project, or the scope of the project was not clearly defined. The knowledge that the individuals on the project possess is one of the most valuable resources, especially during the product development phase. Project management at Campbell is not a clear, identified, well-connected end to end standard process. The data collected and analyzed throughout the program could not be trusted because there were no steps in place to ensure reliability. For example, testing the production line with water instead of  the actual product gives the firm inaccurate results. There are large discrepancies in the viscosity of soup and water, and the issues you run into will be completely different. If the regulations and procedures are put in place so that test products are not shipped to customers by mistake, test products can be labeled as such. A reevaluation of what regulations are necessary needs to take place for the firm to be able to grow. It didn’t seem as though costs were allocated in standard process. The systems that are put in place need to enable people, processes and data to work for the organization. If Campbell had the right tools and methods in place to support the work that occurs in the organization, the Plastigon line would have been up and running. They had this problem because they are not familiar with how to launching a completely brand new product line. This is outside of their comfort zone and therefore it has effectively stalled the product line due to lack of interest, conflicting interests, decentralized teams, and engineering issues. Individuals were not working cross-functionally but instead they focused heavily on their specific issues instead of the overarching strategic goal. There were several communication issues between different departments because there was not a shared vision. Problems – Not having meetings. Plants not being involved. There isn’t any real data analysis in this case. We analyzed the data to prove significance in the other sections. 2. What should Elsner do about Plastigon? Alternative Strategies Elsner has a few options available to him Continue the current development plan that his predecessors have started Scrap Plastigon and move towards a container that imitates proven microwaveable products Centralize the current development plan and roll out the Plastigon line. 2. Each of these options has their pro’s and con’s. Continuing current development as planned has proven to be costly and slow, but is the most obvious route. Scrapping Plastigon will most likely guarantee a successful microwaveable container, but will prove to be unpopular due to the substantial investment in Plastigon. Centralizing the  development is the â€Å"middle option† allowing Elsner to have a more focused approach on the existing plan. This could cause more issues within Campbell because of their decentralized development teams though. Recommendation Campbell has already committed a large amount of human and financial capital, $10M, into developing the Plastigon production line. They want a return on their investment. Although they have lost the first mover advantage to other companies that have entered with shelf-stable microwavable products they still have a superior product and they can steal market share from them. Since they had a radical innovation if they came to market with a less than perfect product they would have been allowed to make changes in the future to improve on their initial product. Their strong quality reputation would not have been ruined. They need to have a batch process for this production line. The beginning of the process will be a flow shop where are the standard processes are performed but then it will be a job shop towards the end of the process where we have the cooker and incubator. In order to compete with other firms they will need to have consistent quality, and finished good inventory. The beginning of the process is the hardest because that is when toy have to program knowledge into the automated machinery but then your costs will go down because you have a low waged and narrow skilled workforce. Launch DRG now and work on Plastigon, do not fund any other programs. Right not the Plastigon margins are horrible, total cost per unit = $1.49-1.59 selling at whole price for $.85, they are not making any money. Need to reevaluate costs. 3. What can the firm learn from its experience with Plastigon? 1. Campbell’s current development process is outdated and unwieldy 2. Campbell’s competitors have more efficient product development and rollout processes 3. Campbell’s business structure (engineering, product roll out, manager incentives) is not geared towards developing the next generation of their products (disruptive technologies) 4. If Campbell is going to be competitive in future product lines it will need to restructure its company’s development process. 5. Campbell is vulnerable to new technologies taking market share away from it. Big Problem- Beyond the case (long-term) The Palastigon program can turn out to be beneficial to the Campbell Soup Company if they take the approach of levering the problems they were faced with during this period and turning them into company solutions, guidelines and safety nets. The project management process needs to be reevaluated and set process steps need to be put into place. Non-value added activities, like developing product lines without first piloting the process. They need to have process owners or strategic project managers that are responsible for project results and integration between the cross-functional team. Process innovation improvement is a key takeaway. Revisit the current state process and identify areas for development. After this new product development initiatives will be easier to launch – Management and Engineering interface Problems can lead to streamlining an effective process for the future and result in potential solutions. Project management at the individual and group level. Take the key learnings from this specific project and launch corporate wide initiatives and procedures, for effective and efficient project management.

A Dirty Job Chapter 1

This book is dedicated to Patricia Moss, who was as generous in sharing her death as she was in sharing her life. AND To hospice workers and volunteers all over the world. PART ONE THE SORRY BUSINESS What you seek, you shall never find. For when the Gods made man, They kept immortality for themselves. Fill your belly. Day and night make merry, Let Days be full of joy. Love the child that holds your hand. Let your wife delight in your embrace. For these alone are the concerns of man. – The Epic of Gilgamesh 1 BECAUSE I COULD NOT STOP FOR DEATH – HE KINDLY STOPPED FOR ME – Charlie Asher walked the earth like an ant walks on the surface of water, as if the slightest misstep might send him plummeting through the surface to be sucked to the depths below. Blessed with the Beta Male imagination, he spent much of his life squinting into the future so he might spot ways in which the world was conspiring to kill him – him; his wife, Rachel; and now, newborn Sophie. But despite his attention, his paranoia, his ceaseless fretting from the moment Rachel peed a blue stripe on the pregnancy stick to the time they wheeled her into recovery at St. Francis Memorial, Death slipped in. â€Å"She's not breathing,† Charlie said. â€Å"She's breathing fine,† Rachel said, patting the baby's back. â€Å"Do you want to hold her?† Charlie had held baby Sophie for a few seconds earlier in the day, and had handed her quickly to a nurse insisting that someone more qualified than he do some finger and toe counting. He'd done it twice and kept coming up with twenty-one. â€Å"They act like that's all there is to it. Like if the kid has the minimum ten fingers and ten toes it's all going to be fine. What if there are extras? Huh? Extra-credit fingers? What if the kid has a tail?† (Charlie was sure he'd spotted a tail in the six-month sonogram. Umbilical indeed! He'd kept a hard copy.) â€Å"She doesn't have a tail, Mr. Asher,† the nurse explained. â€Å"And it's ten and ten, we've all checked. Perhaps you should go home and get some rest.† â€Å"I'll still love her, even with her extra finger.† â€Å"She's perfectly normal.† â€Å"Or toe.† â€Å"We really do know what we're doing, Mr. Asher. She's a beautiful, healthy baby girl.† â€Å"Or a tail.† The nurse sighed. She was short, wide, and had a tattoo of a snake up her right calf that showed through her white nurse stockings. She spent four hours of every workday massaging preemie babies, her hands threaded through ports in a Lucite incubator, like she was handling a radioactive spark in there. She talked to them, coaxed them, told them how special they were, and felt their hearts fluttering in chests no bigger than a balled-up pair of sweat socks. She cried over every one, and believed that her tears and touch poured a bit of her own life into the tiny bodies, which was just fine with her. She could spare it. She had been a neonatal nurse for twenty years and had never so much as raised her voice to a new father. â€Å"There's no goddamn tail, you doofus! Look!† She pulled down the blanket and aimed baby Sophie's bottom at him like she might unleash a fusillade of weapons-grade poopage such as the guileless Beta Male had never seen. Charlie jumped back – a lean and nimble thirty, he was – then, once he realized that the baby wasn't loaded, he straightened the lapels on his tweed jacket in a gesture of righteous indignation. â€Å"You could have removed her tail in the delivery room and we'd never know.† He didn't know. He'd been asked to leave the delivery room, first by the ob-gyn and finally by Rachel. (â€Å"Him or me,† Rachel said. â€Å"One of us has to go.†) In Rachel's room, Charlie said: â€Å"If they removed her tail, I want it. She'll want it when she gets older.† â€Å"Sophie, your Papa isn't really insane. He just hasn't slept for a couple of days.† â€Å"She's looking at me,† Charlie said. â€Å"She's looking at me like I blew her college money at the track and now she's going to have to turn tricks to get her MBA.† Rachel took his hand. â€Å"Honey, I don't think her eyes can even focus this early, and besides, she's a little young to start worrying about her turning tricks to get her MFA.† â€Å"MBA,† Charlie corrected. â€Å"They start very young these days. By the time I figure out how to get to the track, she could be old enough. God, your parents are going to hate me.† â€Å"And that would be different how?† â€Å"New reasons, that's how. Now I've made their granddaughter a shiksa.† â€Å"She's not a shiksa, Charlie. We've been through this. She's my daughter, so she's as Jewish as I am.† Charlie went down on one knee next to the bed and took one of Sophie's tiny hands between his fingers. â€Å"Daddy's sorry he made you a shiksa.† He put his head down, buried his face in the crook where the baby met Rachel's side. Rachel traced his hairline with her fingernail, describing a tight U-turn around his narrow forehead. â€Å"You need to go home and get some sleep.† Charlie mumbled something into the covers. When he looked up there were tears in his eyes. â€Å"She feels warm.† â€Å"She is warm. She's supposed to be. It's a mammal thing. Goes with the breast-feeding. Why are you crying?† â€Å"You guys are so beautiful.† He began arranging Rachel's dark hair across the pillow, brought a long lock down over Sophie's head, and started styling it into a baby hairpiece. â€Å"It will be okay if she can't grow hair. There was that angry Irish singer who didn't have any hair and she was attractive. If we had her tail we could transplant plugs from that.† â€Å"Charlie! Go home!† â€Å"Your parents will blame me. Their bald shiksa granddaughter turning tricks and getting a business degree – it will be all my fault.† Rachel grabbed the buzzer from the blanket and held it up like it was wired to a bomb. â€Å"Charlie, if you don't go home and get some sleep right now, I swear I'll buzz the nurse and have her throw you out.† She sounded stern, but she was smiling. Charlie liked looking at her smile, always had; it felt like approval and permission at the same time. Permission to be Charlie Asher. â€Å"Okay, I'll go.† He reached to feel her forehead. â€Å"Do you have a fever? You look tired.† â€Å"I just gave birth, you squirrel!† â€Å"I'm just concerned about you.† He was not a squirrel. She was blaming him for Sophie's tail, that's why she'd said squirrel, and not doofus like everyone else. â€Å"Sweetie, go. Now. So I can get some rest.† Charlie fluffed her pillows, checked her water pitcher, tucked in the blankets, kissed her forehead, kissed the baby's head, fluffed the baby, then started to rearrange the flowers that his mother had sent, moving the big stargazer lily in the front, accenting it with a spray of baby's breath – â€Å"Charlie!† â€Å"I'm going. Jeez.† He checked the room, one last time, then backed toward the door. â€Å"Can I bring you anything from home?† â€Å"I'll be fine. The ready kit you packed covered everything, I think. In fact, I may not even need the fire extinguisher.† â€Å"Better to have it and not need it, than to need it – â€Å" â€Å"Go! I'll get some rest, the doctor will check Sophie out, and we'll take her home in the morning.† â€Å"That seems soon.† â€Å"It's standard.† â€Å"Should I bring more propane for the camp stove?† â€Å"We'll try to make it last.† â€Å"But – â€Å" Rachel held up the buzzer, as if her demands were not met, the consequences could be dire. â€Å"Love you,† she said. â€Å"Love you, too,† Charlie said. â€Å"Both of you.† â€Å"Bye, Daddy.† Rachel puppeted Sophie's little hand in a wave. Charlie felt a lump rising in his throat. No one had ever called him Daddy before, not even a puppet. (He had once asked Rachel, â€Å"Who's your daddy?† during sex, to which she had replied, â€Å"Saul Goldstein,† thus rendering him impotent for a week and raising all kinds of issues that he didn't really like to think about.) He backed out of the room, palming the door shut as he went, then headed down the hall and past the desk where the neonatal nurse with the snake tattoo gave him a sideways smile as he went by. Charlie drove a six-year-old minivan that he'd inherited from his father, along with the thrift store and the building that housed it. The minivan always smelled faintly of dust, mothballs, and body odor, despite a forest of smell-good Christmas trees that Charlie had hung from every hook, knob, and protrusion. He opened the car door and the odor of the unwanted – the wares of the thrift-store owner – washed over him. Before he even had the key in the ignition, he noticed the Sarah McLachlan CD lying on the passenger seat. Well, Rachel was going to miss that. It was her favorite CD and there she was, recovering without it, and he could not have that. Charlie grabbed the CD, locked the van, and headed back up to Rachel's room. To his relief, the nurse had stepped away from the desk so he didn't have to endure her frosty stare of accusation, or what he guessed would be her frosty stare of accusation. He'd mentally prepared a short speech about how being a good husband and father included anticipating the wants and needs of his wife and that included bringing her music – well, he could use the speech on the way out if she gave him the frosty stare. He opened the door to Rachel's room slowly so as not to startle her – anticipating her warm smile of disapproval, but instead she appeared to be asleep and there was a very tall black man dressed in mint green standing next to her bed. â€Å"What are you doing here?† The man in mint green turned, startled. â€Å"You can see me?† He gestured to his chocolate-brown tie, and Charlie was reminded, just for a second, of those thin mints they put on the pillow in nicer hotels. â€Å"Of course I can see you. What are you doing here?† Charlie moved to Rachel's bedside, putting himself between the stranger and his family. Baby Sophie seemed fascinated by the tall black man. â€Å"This is not good,† said Mint Green. â€Å"You're in the wrong room,† Charlie said. â€Å"You get out of here.† Charlie reached behind and patted Rachel's hand. â€Å"This is really, really not good.† â€Å"Sir, my wife is trying to sleep and you're in the wrong room. Now please go before – â€Å" â€Å"She's not sleeping,† said Mint Green. His voice was soft, and a little Southern. â€Å"I'm sorry.† Charlie turned to look down at Rachel, expecting to see her smile, hear her tell him to calm down, but her eyes were closed and her head had lolled off the pillow. â€Å"Honey?† Charlie dropped the CD he was carrying and shook her gently. â€Å"Honey?† Baby Sophie began to cry. Charlie felt Rachel's forehead, took her by the shoulders, and shook her. â€Å"Honey, wake up. Rachel.† He put his ear to her heart and heard nothing. â€Å"Nurse!† Charlie scrambled across the bed to grab the buzzer that had slipped from Rachel's hand and lay on the blanket. â€Å"Nurse!† He pounded the button and turned to look at the man in mint green. â€Å"What happened†¦Ã¢â‚¬  He was gone. Charlie ran into the hall, but no one was out there. â€Å"Nurse!† Twenty seconds later the nurse with the snake tattoo arrived, followed in another thirty seconds by a resuscitation team with a crash cart. There was nothing they could do.

Analyse and discuss lesson planning Essay Example | Topics and Well Written Essays - 1000 words

Analyse and discuss lesson planning - Essay Example An effective lesson plan commences by the teacher addressing learners’ thinking. The teacher ought to determine the curriculum in which sociology as a subject is embedded. As such, it calls on the teacher to determine the subject content of the lesson while at the same time critically assessing what the students are able to do on their own after acquiring the selected knowledge. In this initial stage of planning for an ideal lesson plan, the teacher ought to establish the learners’ entry behaviour prior to starting the lesson on sociology. The analyses and research of the learners’ entry behaviour enables the teacher to lead into the present curricula whereupon they keep on the established track and avoid veering off the set trend (Buchberg, 1996). At this stage, the teacher establishes better means of assisting the involved learners in not only receiving but also understanding the new subject matter as stipulated in the curriculum. Ideal lesson plans on sociolog y also call on teachers to determine the specific time for assessing the learners’ outcomes in a learning process whereupon he or she is obliged to segment the lesson plan. In the initial planning of a sociology lesson so as to address the inherent differences among learners, the teacher is called upon to describe the classroom context as well as the learners’ features that ideally make them different from the others. If the lesson is not meant for a real group of learners, it is recommended that the teacher should constitute the features as well as context of a sample class that the educator had in mind in the process of planning the lesson (Davies, 1999). It is also critical for the teacher to identify precise aims or objectives that he/she intends to meet upon the conclusion of the lesson. In meeting these objectives, it is absolutely critical that the teacher ensures that

Organization Culture Pictorial Project Assignment - 1

Organization Culture Pictorial Project - Assignment Example ever, the most common technique that is used by the majority of companies that are rated among the top in the world includes the maintenance of a particular organizational culture. This is reflected from the way that items are placed and arranged within the buildings, from the exterior appearance of the buildings and from the way that activities and organized and conducted within the firms. It is from the way that the Starbucks conducts its activities and portrays the elements within and without the building that elicits a lot of my interest towards the company. At Starbucks, a strong culture has been inculcated among all the employees. This is meant to motivate and encourage all the employees at all levels of management. Subsequently, this culture is extended to the customers who get the most impressive customers. The exemplary services provided by the employees make the customers want to come back for more service as well as attracts other new customers. In turn, the company has managed to witness a tremendous growth in their profits and the revenues they receive. At Starbucks, one of the most important things is the organizational culture. It starts from the leaders at the top management of the company. The president of the company describes himself as one who is fanatical about communication. This is a photo that reflects the manner in which the activities of the Starbucks Company are conducted within the premises. In particular, it reflects the kind of culture that is maintained among the employees. It is based on the American culture where a lot of efforts are made to save as much cash as possible but not at the expense of the employees. As such, the company promotes productivity by including the employees as partners in the business and making them to not only have the feeling that they are employees but that they are Starbucks itself (Burrows, 2015). This is the slogan of the Starbucks Company. It is placed just above the entrance door. It is an

Tea Culture between Asian and Western Countries Essay

Tea Culture between Asian and Western Countries - Essay Example British afternoon tea was the most popular during ceremonies. Anna the Duchess of Bedford was the inventor of the afternoon teas. At the time it was only the wealthy individuals who could manage to buy tea. The wealthy individuals could then invite their friends so as to celebrate the festivities. The tea was later stored in the Chinese porcelain and served with other delicate goodies like sandwiches, cakes, scones, tarts, cream, biscuits and bread. Tea from India was stored in silver tea-pots which was later poured into bone-china cups. This was symbolic in terms of the economic wealth of an individual. The Britons also had the high tea which was taken during dinner time and tea breaks which was normally during mornings as part of their strict customs. In all the occasions, the European took tea when celebrating with friends and families.In Chinese, the tea was taken in a special environment. During the large parties and the imperial tea festivities, it usually involved many partici pants.

Genesis Essay Example | Topics and Well Written Essays - 2000 words

Genesis - Essay Example This Biblical assertion triggers in the mind of every Christian that there is given beginning for everything that exists on earth. It makes it clear and easy to believe that God had a plan for His creation since He decided to begin with the heaven and earth. Each step made by God in the process of creation was typically methodical. Verse two of chapter one says that, â€Å"the earth was without form, and void; and darkness was upon the face of the deep. And the Spirit of God moved upon the face of the waters† (New International Version, Gen.1.2). This case provides the way God is really powerful. Both the first and second verses have created the impression that God has no definite beginning. This is because everything started from his creation. He could even see what to do even before light was created. This further implies that whatever God did was meant to be a blessing to the product of His work of creation, especially to human beings. This is seen in the case where he comm ands that, â€Å"Let there be light: and there was light† (New International Version, Gen.1.3). The creation story in the Christian religion is unique from other religions and scientific interpretations. In essence, various aspects or happenings found in Genesis have been attracting the attention of scientific institutions. In this regard, some institutions seem to oppose some creation stories while others aim at providing some geological and biological evidence about the stories of creation and Noah’s Flood (New International Version, Gen.9.16). The various scientific explanations and mythologies of creation and Noah’s flood have been presented in the world today, but are often accompanied with their inconsistencies and fallacies in the attempt to disagree with the Christian Bible. Nevertheless, the flood happens due to Gods anger towards human beings. The book of Genesis says that, â€Å"Never again will I curse

Telecom - Verizon Wireless, Sprint, and At&T Case Study

Telecom - Verizon Wireless, Sprint, and At&T - Case Study Example The main objective of purchasing is to preserve the excellence and worth of a company’s goods, to reduce cash tied-ups in register, to sustain the flow of outputs and support the organization’s aggressive position. Purchasing involves development and evaluation of the products’ specifications, reception and processing of requisitions, promotion and evaluation of bids, examination of goods, suitable storage place and release. Thus, it can be said that purchasing is one of the important decisions which needs prior assessment of various factors. The purchasing or buying cycle consists of five major steps1. Purchasing Cycle Source: 1 The buying cycle model according to Weele talks about five factors namely awareness of needs, assessment of alternatives, alleviation of risk, decision and last but not the least achievement of results. With the increasing effects of globalisation and changing business scenario, cellular services have become part and parcel of human life . Increasing need for cellular services has brought quite a few companies into the market. Verizon Wireless, Sprint Wireless and AT&T are three of the popular companies of United States that have successfully catered the need of the customers for certain years. The success of these companies lies on the fact that they could impressively hit the requirement of the prospective customers. The companies came up with foray of alternatives which had been the second stage of the buying cycle model. Verizon wireless provides wireless voice and data products along with services of broadband data. Video services and network accesses are also available to the customers of the company2. Sprint Wireless also provides data and voices services in wireless segment to its customers. Moreover, it provides wireless network with both CDMA and iDEN networks for the customers of United States3. AT&T also provides certain other benefits like WI-FI services, the facility of U-verse which is primarily requi red to send SMS along with high speed broadband and video services. Moreover, the wireless 4G facility and high speed downlink packet access are also provided by AT&T4. The next stage of the buying cycle is the alleviation of risk. While considering the risks, the existing and the prospective customers of any cellular service basically considers the factor of network connectivity. In this context, it can be said that AT&T and Verizon Wireless have higher market penetration in terms of network connectivity in comparison with Sprint. Verizon is also way ahead when compared to two other companies with respect to other add-on services like Bluetooth. The next step of the buying cycle i.e. decision is the most important. The trend of the market depicts that Verizon having better services, also leads in the market share which ultimately depicts that customers have decided to be with the services of the company. In order to ensure long term sustainability, Verizon Wireless needs to ensure that the customers (both existing and the prospective) achieve their desired objectives. The other two companies, on the other hand, need to ensure that they provide services in such a way that they can attain greater market share in due process. Positioning Positioning is an effort to influence the customer perception for a brand or product in relation to its competitive brands. Positioning is one of significant tools of marketing to highlight a brand

Decision Making Case Study 2 Report Example | Topics and Well Written Essays - 1250 words

Decision Making 2 Report - Case Study Example By allowing the daughter to make the decision, the company will save resources, time and emerge more effective than before. Furthermore, Kelly Muellers seems to have a balance of logic and intuition when making decisions- traits which are absent in the father. The daughter has high sensory acuity and experience in making high quality decisions as seen by the decisions she has made in the years she worked in large organizations before joining AT&D. Furthermore, having worked for 15 years as an engineer at two U.S. large automakers gave her enough experience required to make viable decisions (Caldwell, 2014). Moreover, Kelly Muellers is more suited to make the decision as she is a rational decision maker who is aware that the personal decision she will make will not only affect the business, but also the families and workers who directly benefit from the company. However, she is more driven by priorities and value for the decision she is making. This can be demonstrated by the extensive research she has carried out about the location in Mississippi which is ideal as it is located near a new Toyota plant with a potential of giving hope to the people of Mississippi who were heavily affected by the recession. Her research has clearly indicated that the company had no future in Michigan, but the opportunities in Mississippi were vast. It is clear that a valuable decision is the one that will rescue the company which is facing a risk of bankruptcy. Furthermore, if the company is closed due to bankruptcy, even the people working in the company will lose their livelihood. As such, there is no o pportunity cost of moving to Mississippi (Sarfin, 2014). There are several reasons why the father should be secluded from making the decision. One of the major drawbacks as an effective decision maker in this case is rooted in his emotional attachment to the current location of the company and the people working

Humor and the lower class in Shakespeare Essay Example for Free

Humor and the lower class in Shakespeare Essay From the jigging veins springs the flow and creates a hilarious touch in the rhythm of souls- This is incredulous the power of no body else except Shakespeare. Shakespeare was a truly amazing 17th Century literary dude, creating the whole new gamut of human experience and emotions of both high and low, royal and sundry, bringing their lives in the fold of his words through his tragedy, romantic, history and comedy plays. Shakespeare is an appropriate symbol of human life which brings tears and smiles, sighs and shouts of joys. So beyond bringing the tears and pondering over the history, he reaches the heart of man with his comedy plays. Comedy of Shakespeare moves in a world of its own away from satire or moral reforms. The comedy appears in the Renaissance period in its new form breaking from its conventional mode. Since sixteenth century this term was in use but to incorporate numerous types among whom many resembled the Greek and Latin comedies. The renaissance though saw the slight change in the trend of the comic strip but the spirit remained the same. Before it, comedy was performed in the form of farce and clown-age by roaming entertainers and captured the morality completely due to its popularity. The comedy espouses the influence of not only with the plays of Plautus and Terence, but also showed the signs of Latin forms, the biblical Terentian plays, and the story with the theme of the Prodigal Son. The result was quite visible as there on the stages were seen the entire new style of dramatization of story and scenic entertainments which were full of fun and frolic. Shakespeare also used what has become the tradition in the British Society, to laugh at a character’s lack of intellect. Shakespeare uses fools who were considered to be lacking in intelligence but are actually wiser, and clowns. These clowns were generally innocent characters, ignorant, sometimes dull witted and created a situation that is almost out his scope and thus keeps the comic actions going. By using the fools he sprinkled his plays with Jokes meant for the common man touching the audience’s intellectual level. The best example of the use of the fools is Falstaff in I Henry IV. Falstaff is an embodiment of the vice of vanity, dishonest, proud and pretentious but on the other hand coward also, thus providing an entertainment value. The brothers Dromio in the Comedy of Errors is also fine example of the fools. Comedy of Error is Shakespeare’s earliest and classically inspired comedy particularly using the Plautus’s farcical play Menaechmi ( Twins). He created the comic scenes with the common people who found themselves engulfed in a farce of mistaken identities, due to the two pairs of twins who were separated because of the storm in the sea. Some of the humor in Comedy of error is derived from the puns and wordplay, but the large part of it comes from slapstick and mistaken identity, and it’s distinct in the sense that it observes classical unities. This complete play is entertainment, but under the layers of the fun also lays the deeper themes, which includes the feeling of self identity versus reality, the essence of time, coincidence and love. Because of the confusion, both the Syracusan and Ephesan twins sometimes think they have gone insane which shows the Shakespeare’s keen interest in showing the characters tortuous soul. The play also highlights the fact that even the lightest farce can create emotional resonance. This play was first published in the first Folio in 1623 and is considered as Shakespeare shortest play. The comedy ends when both sets of twins were reunited. Shakespeare made his play more complex than Plautus by adding second set of twins. The other plays that can be considered nearer to the Comedy of errors in the model are the two gentleman of Verona, The Taming of the Shrew and A Love’s Labor’s lost. The 1590’s era saw changes in trend in the plays Mid Summers Night Dreams and the Merchant of Venice. These plays were different in tone coming under the category of Middle Comedies and are the proof of the Shakespeare’s genius to experiment with the plays. Mid Summers Night Dreams beautifully presents the bumbling and unconsciously comic townspeople, creating yet another chapter of bringing the common frivolities, vices, situations and circumstances that these townspeople creates for themselves and thus is emerged the amusing scenes. But these plays not only arouse the comic relief but also create the sympathetic feelings. We can also see what is known as the Mature Comedies in this the most popular The romantic plays Much Ado About Nothing, As You Like It, The Merry Wives of Windsor, and Twelfth Night. All these plays are considered as joyous comedies with characters always smiling and are sympathetic. Written around 1599 and 1600, these plays were at the peak of the Shakespeare’s career in the field of high comedy with generally having beautiful, intelligent, and strong-minded heroines, as the central characters. These plays were in sharp contrast to the satire, and reflect Shakespeare’s not only the mastery of his art but also congenial temperament that he shows towards his characters. Soon after mature comedies, Shakespeare produced problem comedies in his three plays—All’s Well That Ends Well, Troilus and Cressida, and Measure for Measure. The problem comedies deals with the complex and unpleasant themes and its characters have certain amount of moral flaws which are more severe and difficult to change than the characters in the farces or the joyous comedies. Light hearted humor is seen in these plays which are emotionally rich and dramatically exciting and stimulating to the readers. All’s Well That Ends Well, written around 1603 follows the conventional pattern of comedy, and as its title suggests the play ends with the reunion of a separated couple, but this reunion is deeply troubling. Hereby Troilus and Cressida are totally different in the sense that for many days it was unknown whether it was tragedy, history or comedy. The essence of Romanticism showers in the comedy of the Shakespeare’s plays, and the lives hovers over the back ground and atmosphere of Shakespeare. Shakespearean comedy is primarily the comedy of love. The atmosphere is full of the genial of love and friendship. In his comedy love is a means of human fulfillment, and far from raising the lovers thoughts about basic desires, the romantic inserts the feeling of passion. The romantic comedy has characters ranging from servants, drunkards, constables and clowns. The main characteristic feature of the Shakespeare comedy is the beautiful combination of realism and fancy. The characters are drawn from the world of men and women. They have to suffer like ordinary mortals experiencing adversity, separation and disappointments. The characters and scenes though are viewed through magic casements which transforms reality, the settings in his plays are generally imaginative- an unknown island, Thebes, Arden, Illyria, and Venice each are conceived in the sparkling light of a beautiful fancy, yet they are all real and sheer from our daily real lives. The contemporary figures and fashions as in Love’s Labor’s Lost; Bottom and his companions mingling with the fairies, this union of realism and fantasy is the cardinal characteristic feature of Shakespeare romantic world. The worldly wisdom and deep comprehension of life made his comedies more realistic. Under the humor and fun there lies the tone of didacticism with the complex moods and subtlety in the characters. His comedies are also marked by the optimism and are the pictures of life in sunnier aspects. Shakespeare began his journey of comedy where Lyly left, and he was able to find his way to create an intense mood of seriousness in the comedy. It is said that in comedy, Lyly is Shakespeares model and its influence is far more permanent than any other. Shakespeare imitates the grouping style of Lyly and consequently repeats the relation or situation in successive plays. It was from Lyly that Shakespeare learned unity and coherence of plot-construction, basically in the introduction of songs and fairies. (Looney, 1997-2002). And the fine example is â€Å"Love and Labor’s lost†. He was also influenced with Greene which led to the creation of The Two Gentlemen of Verona. But the most influence that is created on his works is from Plautus and Terence. Plautus devices used in the plots reads like ten-twenty-thirty thrillers of the nineteenth century: involving abandonment of infants, kidnapping, piracy, shipwreck, tokens of recognition, changes of identity, keyhole listenings and strange rescues. His world constitutes the characters ranging from scolding matrons, lying and thievish servants, money lenders, procurers and sycophants, all belong to the lower or middle strata of the society but in the end always the knaves are punished and its titles reflects the plot like The Play of the Hidden Pot of Gold, The Haunted House, How the Sham Steward Got Paid for His Asses, and The Play of the Caskets. The same is true with Comedy of Error which is derived from the Plautus’s farcical play Menaechmi (Twins). In this play Plautus uses laughter to dwell and come out with the human foibles including the mistaken identity. As in Comedy of Errors in Plautus play, only one servant appears and he is traveling with a twin who stays outside their native country. The citizen twin has a shrewd wife, a father-in-law and a mistress named Erotium, and thus all these involves trickery, sex intrigue with the husband’s blatant infidelity. And this mistaken identity are wrangled a jeweler, a merchant, parasite, a physician and the courtesan. Thus the story and plot of the Shakespeare and Plautus are same but Shakespeare gives very little of farce. There are two distinct patterns in which Shakespeare comedy moves, one from society to wilderness and then back to the better society and the second pattern is from union to wandering and then back to union. (Flachman from midsummer magazine, 2001). The first model emerges in the play A Midsummer Night’s Dream. This play takes its characters from the urban lands to the green world of forest and then back to the original society whereby they have learned the true way of living from the freedom that they enjoyed in green world of the Forest. In the Midsummer Night Dreams all attained the good fortune only by staying one night in enchanted woods. As opposed to these plays, the other plays like in Twelfth Night, The Comedy of Errors, and All’s Well That Ends Well, specifically in the comedy of errors the characters first are united, separated and then united. In, many of the comedies the conclusion is the happy marriage. These patterns help us to read in depth the chapters of our lives and try to solve the problems faced by us in a much comic manner. The Midsummers Night Dreams is different then the Comedy of Errors in the sense that its the Bards original wedding play. According to many scholars it is a light entertainment to accompany a marriage celebration; and unlike Comedy of Errors Shakespeare does not rely on existing plays, narrative poetry, historical chronicles or any other source materials, making it an absolutely original piece. The main plot of the play involves the two set of couples The Hermia and Lysander, and Helena and Demetrius whose romantic endeavors are complicated due to their entry into the fairyland woods where the King and Queen of the Fairies Oberon and Titania rules and the Puck or Robin Goodfellow, who are the folk characters plies his trade. Thus there is also an element of fantasy in this play which is totally absent in the Comedy of Errors with an exception of twins. A Midsummer Nights Dream contains lyrical expressions of love and dreams, and the creative imagination of both. These two patterns, are born from the plays, the Jorge de Montemayor’s Diana, which is a Spanish pastoral romance who in celebrating the love, moves from society to wilderness and then back to the reformed and much cherished society, and the second posters from the story of â€Å"Titus and Gisippus† in Sir Thomas Elyot’s The Governor, and its plot moves uniting the characters and then leave them to wander and again back reuniting them. Shakespeare was a versatile character and the growth his career lies in its model of versatility which is amply clear in all his plays whether it is tragic, history or comedy, versatility lies in all and he is always experimenting with the words so close to the human heart and that makes the Shakespeare unique. BIBILIOGRAPHY 1. Flachmann Michael, (2001), The two Comic plots of Verona, From Midsummer Magazine, Utah Shakespearean Festival Home Page, Retrieved on 19th March 2007 from W. W. W: http://www. bard. org/education/resources/shakespeare/twogentscomic. html 2. Looney J Thomas, Shakespeare Identified, Chapter XI, Edward De Vere — Middle Period: Dramatic Foreground, Retrieved on 19th March 2007 from W. W. W: http://www. shakespearefellowship. org/etexts/si/11-5. htm.

Media and Public Perceptions of crime

Media and Public Perceptions of crime Crime stories and representations are, and have always been, a popular focus of the mass media. The percentage of media content that is constituted by crime images and stories obviously will depend on the definitions of crime used. A glimpse at the television guide, the movies listings in the cinema, or press headlines, will highlight both the interest the general population has in crime and criminals, and the key role the media play in describing all features of criminal behaviour. People are excited with crime and justice (Howitt, 1998). From films, books, newspapers, magazines, television broadcasts, to everyday talks, we are continuously participating in crime talk. A large amount of this crime will be fictional, others, real life, and our enthusiasm for reading and watching about both seems to be evident. Television documentaries, news programmes and local or national newspapers emphasise and discuss crime and criminal justice issues on an everyday basis. Stories about crime are a more limited proportion of news, varying according to medium (e.g. radio, television, or print journalism) and market (e.g. quality or popular journalism). In this chapter we will analyse how the media influence public opinion through social cognitive theory and information processing theory. The publics knowledge and understanding of crime, criminal justice, police forces and police investigations, is often derived from the media and is greatly based on what they have watched or heard through various media forms (Jewkes, 2011). More generally, it is not feasible for people to know everything about society through their own experience thus the media has the role of informing and entertaining people. It is important to say that several studies have found a correlation between people views about crime and the criminal justice system, and the media. Dorfman (2001) found that 76 percent of the public said they modulated their opinions about crime from what they see or read in the news compared to those who get their primary information on crime from personal experience at 22 percent. It is not surprising that the academic interest in the field of criminology and criminal justice is growing as studies showed the popular media and general public interest in this area has the hi ghest percentage (Jewkes ,2011). Heath and Gilbert (1996) initiated that the association among media productions and offence is contingent on the features of the communication and the viewers. Production of great amounts of neighbourhood offence news creates enlarged fear between the outsized public, (Brillon, 1987; Sheley and Ashkins, 1981) whilst the presentation of great sums of non-local offence news has the contradictory result by construction the local audience feel safer (Liska and Baccaglini, 1990). Also, Chiricos et al (2000) found out that local and nationwide news are connected to fear of felony. The result of neighbouring news on fear of crime is stronger for people in elevated offence locations and persons who have passed through victimisation. Public perspectives toward police are in general positive (Huang and Vaughn, 1996). Nevertheless, there are a small number of studies that considered the medias control on peoples ratings of police force efficiency. A large amoun t of the literature concentrates on media depictions of police officers and results expose two contradictory views. Some researchers suggest that the police are displayed positively in the media, whilst other study argues that the police are unenthusiastically portrayed in the media (Pollak and Kubrin, 2007). Police presentations are often over-dramatised and romanticised by imaginary television felony dramas while the news media display the police as daring, qualified crime fighters (Surette, 1998; Reiner, 1985). In television crime dramas, the mainstreams of crimes are solved and unlawful suspects are successfully detained (Dominick, 1973; Estep and MacDonald, 1984; Carlson, 1985; Kooistra et al. 1998, Zillman and Wakshlag, 1985). Likewise, news presentations have a tendency to overstate the percentage of crimes that consequence in catch which projects a representation that police are more successful than official statistics show (Sacco and Fair, 1988; Skogan and Maxfield, 1981; Marsh, 1991; Roshier, 1973). The sympathetic vision of policing is partially a result of a police forces people relations scheme. Coverage of practical police actions creates a representation of the police as effectual and well-organised investigators of crime (Christensen, Schmidt and Henderson, 1982). Therefor e, a constructive police display strengthens usual opinions to law and order that engage enlarged police attendance, cruel penalties and rising police power (Sacco, 1995). Modern offences-solving shows like CSI, Law Order and a range of spin-offs has obviously increased public cognition of the function that science can take part in solving crimes and gathering proof which may be used to help convict the criminals. Also, numerals of researchers suggest that a symbiotic association subsists among news media workers and the police. It is argued that the police and the media involve in a commonly advantageous connection (Jewkes, 2011). The media wants the police to give them with rapid, trustworthy sources of offence information, while the police have a vested attention in retaining a constructive public image (Ericson, Baranek, and Chan, 1987; Fishman, 1981; Hall et al, 1978). Nonetheless, other researchers suggest that the police are not displayed completely positive in the news media. For example, Surette (1998) argues that docu-dramas and news small programs symbolise the police as heroes that fight bad people, up till now publish and broadcast news exemplify the police as unproductive and useless. Likewise, Graber (1980) argues that the wide-ranging public appreciates police presentation more positively compared with judges and alteration. In English courtrooms media coverage and the use of m icrophones or videos are not allowed (Howitt, 1998). However, Graber (1980) suggests that the media gives tiny information to critic police and that the news media centre on unhelpful criticism rather than helpful or triumphant crime prevention exertions. Basically, most media crime is penalised, but policemen are infrequently the heroes (Lichter and Lichter, 1983). Research examining the agenda-setting function of the news media has undergone a dramatic re-conceptualisation in recent years. No longer is research based on the nation noted by Cohen that the press may not be successful in telling us what to think but is stunningly successful in telling us what to think about (Cohen, 1963, p.13). Indeed, researchers now argue that, under certain circumstances, the news media do tell people what to think by providing the public with an agenda of attributes a list of characteristics of important newsmakers. Individuals mentally link these mediated attributes to the newsmakers to a simila r degree in which the attributes are mentioned in the media (Marsh, Ian, Melville and Gaynor, 2008). The Social Cognitive Theory is also called social learning, observational learning, or Modelling. This theory has its roots in psychology. This communication theory was developed by Albert Bandura in the 1960s. His idea was that people watch and learn by others, specifically they perform and imitate behaviours through observation by other people. In todays days increasingly media- society, the mass media communication becomes the basis of observational learning. In order to appropriately learn from the media a person must be exhibited to the media, then be able to encode and memorise the event, and finally be able to decode their view of the media into a suitable reply. This theory deals partly with media and how it affects behaviours. The modelling theory is mostly applied to the consequences of aggressive media on behaviour, but it can be applied to other variables like sex, pro social, or purchasing behaviour. Because of the powerful role the mass media get in the world, considera te the psychosocial mechanisms throughout representative communication effects human thought, affect, and action is of importance. Social cognitive theory provides an agentic conceptual framework in which to examine the decisive factors and mechanisms of such effects. Human behaviour has often been explicated in terms of unidirectional causation, in which behaviour is formed and forced either by ecological influences or by inside moods. Social cognitive theory explains psychosocial operations in terms of triadic reciprocal causation (Bandura, 1986). In this alternative view of self and society, individual factors in the figure of cognitive, affective, and biological events; behavioural patterns; and environmental events all function as interacting factors that influence each other (Bandura, 1986, 2001a). People are self-organizing, proactive, self-reflecting, and self-determining, not just reactive organisms formed by ecological events or inside forces. Human self-development and al teration are enclosed in social systems. Furthermore, personal organisation functions within a wide system of socio-structural influences. In these agentic communications, people are producers and also products of societal regimes. Private group and social arrangement function as co determinants in an included causal structure rather than as an intangible duality. Seen from the socio-cognitive viewpoint, peoples nature is a huge capability that can be shaped by straight and observational experience into a range of shapes within natural limits. To say that a main distinctive mark of people is their exceptional elasticity is does not to mean that they have no character or that they appear structure- less (Midgley, 1978). The flexibility, which is inherent to the nature of humans, depends on neurophysiological mechanisms and structures that have developed over time. These higher neural systems specialised for dealing out, remaining, and employing coded information give the ability for the very abilities that are noticeably human-genital symbolisation, foresight, axiological self-arrangement, pensive self-consciousness, and symbolic message (Bryant, Jennings, Zillmann and Dolf, 2002). Humans have developed a higher capability for observational learning that gives them the opportunity to enlarge their knowledge and skills quickly through information transferred by the rich range of models. Indeed, practically all behavioural, cognitive, and influencing learning from straight experience can be succeed representatively by observing peoples actions and its results for them (Bandura, 1986; Rosenthal Zimmerman, 1978). A large amount of social learning derives either knowingly or unknowingly from models in ones direct surroundings. However, a large amount of information about people values, ways of thinking, and behaviour norms is acquired from the lengthy modelling in the symbolic setting of the mass media (Bryant, Jennings, Zillmann and Dolf, 2002). The effects of media on the public can also be explained through information processing models which have been developed by cognitive psychologists (Graber, 1984; Kraus and Perloff, 1985). Information-processing research suggests that people have cognitive constructions, called schemas, which organise peoples thinking (see chapter 2). A persons system of schemas stores independent faiths, attitudes, principles, and choices (Rokeach, 1973). The schemas are straight concentration to related information, driven its understanding and assessment, provide conclusions when information is absent or vague, and make easy its memory (Fiske and Kinder, 1981, p. 173). Schemas do not select out all unknown or rough information, there are not filter of memory, they just help peoples mind to organise their thoughts. As Bennett (1981) argues, that information process, substantially fabricates parts of recognition and idealistic accusations and new Scholars have used many terms such as scripts, infere ntial sets, frames and prototypes to explain this situation. Information-processing theory identifies and assists clarify how stances derive from a dynamic interaction of new information with peoples pre-existing beliefs. (Entman, 1989) The explicit model of thinking that cognitive psychologists have been putting together thus interferes with the implied model in much of the media research. People are vulnerable to considerable media effects, according to the information processing theory, despite of the autonomy model suggestions which support that people ignore the most new or dissonant media reports. In the information-processing viewpoint, a person first values a media report for salience. If salient, the person works out the news according to rotes established in the schema system. Processing may drive the person either to store the information or abandon it; if the information stored, people may adopt new beliefs or change old beliefs (Entman, 1989). Social Psychology and Media effects Social psychologists talk about conformity and they argue that people act as group and define things and form their opinions as group, as the majority do. It is possible that a person has a different opinion from the group but the influence that he or she receives is much more dynamic. Thus, people change their opinion about a subject to suit to groups opinion (Gross, 2010) People modify their opinion in response the information that they receive from others, also when people do not feel that they have the accurate perception about a subject they look to others to perceive the stimulus situation accurately. This is called informational social influence (Bordens and Horowitz, 2000) But sometimes people change perception in response to pressure to conform to a norm or in order to gain social approval and avoid rejection they agree with the group because of their power (Wren, 1999)

A Melting Planet Essay -- Glaciers Ecology Essays

A Melting Planet Although most glaciers and ice sheets reside in areas that man does not inhabit, they are nevertheless important for society and the global environment. Due to anthropogenic activities over the past two centuries, the temperature of the earth is rising at an alarming rate. This rise in temperatures has resulted in an overall loss of ice mass worldwide, including a rapid depletion in mountain glaciers. The effects of glacial melt will have a significant impact on the future of the human race, so it is therefore important to have a firm understanding of glaciers. In order for a glacier to form, all of three conditions must be met. Firstly, the climate of the area must be cold enough so that snow that falls during the previous winter does not melt away entirely before the next winter begins. Next, the region must get enough precipitation in the form of snow for a sufficient amount of accumulation. Finally, the slope of the ground must be gradual enough so that the accumulating snow does not avalanche away. As more and more snow accumulates over many years, it puts a great deal of pressure on the underlying layers. The upper layer of loose snow is 90% air and gives the surface of the glacier its white appearance. The next layer of snow is more granular and is roughly 50% air, while the final layer of snow is firm with only 25% air. Below these three layers, roughly at a depth of 250 meters, the pressure is so great that the snow forms into glacial ice, which gives glaciers their characteristic blue color. This ice has less than 20% air and it t akes at least 10,000 years to form(Marshak 670-2). The great pressure on the bottom layers of ice also lowers the melting point of the ice. The pressure at the base of... ...el. Despite this fear of rising seas, society continues to abuse fossil fuels. Works Cited Cyrosphere. http://www.panda.org/resources/publications/climate/climate_change/page4-5.htm Greenpeace: Ka Roimato – New Zealand. http://archive.greenpeace.org/~climate/docs/franz.pdf Marshak, Stephen. Earth: Portrait of a Planet. W.W. Norton & Company; New York, 2001. National Science Foundation – Ice Sheets. http://www.nsf.gov/od/opp/support/icesheet.htm Nesje, Alte. Glaciers and Environmental Change. Oxford University Press; New York, 2000. Oerlemans, Johannes. Glaciers and Climate Change. A.A. Balkema Publishers; Lisse, 2001. USGS: Glacier Monitoring in Glacier National Park. http://nrmsc.usgs.gov/research/glaciers.htm Warrick, R.A. Climate and Sea Level Change: Observations, Projections, and Implications. Cambridge University Press; New York, 1993.

Water Aerobics :: essays research papers

Physical activity is an important part of daily life. It allows for many benefits in health and well-being, just 30 minutes a day can reduce the risk of developing certain diseases and conditions. This includes water aerobics. Aerobic exercise in general is important because your body uses oxygen to produce energy for physical activity. Aerobic means with oxygen. This can be accomplished by participating in water aerobics. Water aerobics is a good way to achieve an aerobic metabolism. Aerobic metabolism occurs when the body breaks down fat and glucose by combining them with oxygen. During intense aerobic exercise, your body uses more oxygen and your breathing and heart rate increase. Over time, regular aerobic exercise will improve your health and fitness and reduce levels of body fat. There are many benefits that are gained from participating in water aerobics. Water Aerobics allow the expansion of physical range of motion, along with improved strength and flexibility. Another advantage is that resistance training feels easier because of the way the water controls the weight(s). Water displaces the stress that weight training (on land) can put on the body, especially joints, which is particularly beneficial for those with arthritis. It is also used to rehabilitate people who are recovering from injuries and accidents or just to heal muscles. Water aerobics is also used for people with disabilities to increase the speed of motor skills. Some other benefits are increased circulation, stronger heart, improved physique or figure, and increased energy. Other benefits that are gained from water aerobics relate to social interaction. One of the social benefits is, camaraderie, which occurs between many different types of people, because water aerobics benefits everybody, including athletes, those who need walkers to walk, and pregnant women. It teaches discipline due to the regularity of a weekly class. Water aerobics teaches time management skills because you learn that daily/ weekly exercise is important in maintaining good health. The last social benefit that happens during water aerobics is increased self-confidence and self esteem. For my water aerobic routine I’m going to use different types of water activities to meet the criteria for each specific section that includes a six minute warm up, some cardio, some toning exercises, and about five minutes of cool down. For the warm up I think we should use a mid paced song, I think Incubus’s clean will work well. The warm-up should consist of mostly stretches for six minutes.

Essay --

The movement toward legalization of marijuana for medical purposes is based in part on the belief that the substance has beneficial medicinal effects. But there is a lot of debate on this subject. The debate over legalizing medical marijuana centers squarely on the definition of a Schedule I drug and whether cannabis should still be considered as such. The federal prohibition of marijuana was enacted when the Congress passed the Controlled Substances Act in 1970. Marijuana was included in the â€Å"Hallucinogenic Substances† category as a Schedule I substance, so the sale, purchase, or consumption of marijuana became illegal. Thus the legal status of medical marijuana is determined by whether or not it has an â€Å"accepted medical use in treatment in the United States.† (U.S Food and Drug Administration, 2009) Public opinion trends greater towards acceptance for the use of marijuana, while most politicians, including the president continue to oppose the legalization of medical marijuana. While the White House and most politicians continue to oppose the use of marijuana, the vast majority of Americans (77%) believe that doctors should be allowed to prescribe marijuana for serious illnesses. However, full legalization of marijuana enjoys less public support, with a slight majority of Americans (52%) supporting it. Public support for marijuana legalization has grown in recent years, as â€Å"most Americans no longer see marijuana as a ‘gateway’ to more dangerous drugs and most no longer see its use as immoral.† Moreover, most Americans believe that the federal government’s enforcement of its marijuana policies â€Å"cost more than they are worth.† (Thompson, 2013) Of the 50 states, nearly half of them have already established laws regarding medical ma... ... to six marijuana plants for him. My patient, who had quit using addictive substances after a near-death experience, is back to smoking marijuana daily, along with his caregiver.† (Thompson, 2013) Critics of medical cannabis cite its high potential for abuse and the many studies showing its harmful effects on the brain; they also object to the practice of smoking in general as carcinogenic. One response to this criticism has been to develop other methods of administering the drug. The most widespread of these is as inhaling it through a vaporizer, which extracts and heats the active constituents in marijuana without reaching the temperature at which they ignite so that no toxic compounds or irritants are generated. An adequate amount of THC is still delivered into the bloodstream by the vaporization method. (Debate.org, 2013) Being as it is a state-run policy now,

Analysis of Langston Hughes Poetry

Steven R. Goodman AASP100 England May 5, 2010 Reaction #2 Langston Hughes Poetry A Literary Analysis of â€Å"The Negro Speaks of Rivers† The Harlem Renaissance can be considered as â€Å"the cultural boom† in African-American history. Spanning from the 1920s into the mid-1930s, the Harlem Renaissance was an apex in African-American intellectualism. The period is also recognized as the â€Å"New Negro Movement†Ã¢â‚¬â€named after the 1925 anthology by Alain Locke. Alain LeRoy Locke was an American educator, writer, and philosopher, who most consider as the father of the Harlem Renaissance. Historians recall him as a leader and chief interpreter of the movement. In his anthology, he brings out a montage of works by many well-known Africans and African-Americans including such figures as Langston Hughes, Zora Neale Hurston, Jacob Lawrence, Richmond Barth, William Grant Still, Booker T. Washington, W. E. B. Du Bois, Ralph Bunche, and John Dewey (Locke). One of these figures wrote one of the most profound poems still read today. Langston Hughes was an American poet whose most prominent works came out during the Harlem Renaissance. The poem, â€Å"The Negro Speaks of Rivers† was Hughes’ first published poem and it was his signature too. Only 17 years old when he wrote it, Hughes created the poem while he was on a train headed to Mexico where he would live with his father for a year. As his train crossed the Mississippi River, he was astonished by how beautiful the river was and the thought of how that river had a role in maintaining slavery in America came into his mind and he started writing. Let’s start off with the title. The title has the term â€Å"negro† in it. Now how can we identify this? Well, the term â€Å"negro† tells us about the time period which takes us back to the early 20th century when â€Å"negro† was self-identifiable with the black community for that is the term that they adopted. However, we see that the term is only used in the title which places emphasis on its overall collective meaning of the ideas it portrays. Now let us dive into the poem. There are two metaphorical themes in this poem and they are â€Å"rivers† and â€Å"darkness. † In line one, the Hughes says, â€Å"I’ve known rivers. † In this line, â€Å"I,† the speaker, is standing for the entire black community throughout history. All of the rivers mentioned in the poem constitute as part of an extended metaphor that is comparing the souls of black people to the ancient, wise, and great rivers of the Earth (Shmoop). In the line two, the simile, â€Å"as ancient as the world,† is constructed to emphasize the comparison of the age of the rivers to the age of the Earth. In line three, we see rivers being used as a metaphor to depict the rivers of blood that flow through human veins. So the flow of blood in veins is compared to the flow of rivers. In line for, Hughes creates a simile comparing how deep his soul is to how deep the rivers are. Now as we get to line five the story of the path of the black community in history unfolds. In line five we start off with the first river, the Euphrates River, which is supposedly where all life began; known as the cradle of civilization. Hughes notes that he bathed in the Euphrates when dawns were young. This symbolizes that there was peace and freedom. Line six entails the black community’s journey into central western Africa. In line six we continue with the second river, the Congo River, where he built his hut and it lulled him to sleep. The black community is still undergoing peace and freedom. They are building a civilization. In line seven we see Hughes going into the third river, the Nile River. Now in line seven, we can certainly say that freedom hasn’t necessarily stopped, but history has shown that black people amongst white people, and yellow people were slaves and all participated in the building of the pyramids. Lastly, Hughes enters into the fourth and final river, the Mississippi River. Hughes describes here the moment in history when Abraham Lincoln sailed the Mississippi River and he witnessed the horrors of slavery at its finest. In this same line, Hughes has the river come alive when he describes the river singing. In lines nine and ten Hughes creates some imagery when he tells of how the sun setting on the Mighty Muddy Mississippi R. changed its color to gold. He also personifies the river when he depicts it having a â€Å"bosom† acquiring feminine attributes. The second theme of â€Å"darkness† can only be seen when literally picking away at the poem. We see that Hughes is very descriptive when he introduces darkness and light throughout the poem. In lines nine and ten we see Hughes describing how the Mississippi R. oes from â€Å"muddy† to â€Å"golden† as the sun departs and the night arrives. So we can also take from this as muddy being a metaphor for skin color when talking about slavery. Once the river becomes golden, slavery is abolished and slaves are freed. As we view the word â€Å"dusky† when describing the nature of the rivers, the metaphor can be not just for skin color, but also to remind our reader about the author’s past which haunts him. In line 13 the poem ends with â€Å"My soul has grown deep like the rivers. † What can we take from this? Everytime the black civilization moves to a different point in time, the rivers get deeper, as well as the black man’s soul. The author has seen the upbringing of civilizations, he has contributed in building the pyramids, and he has witnessed slavery being abolished. This poem is a time machine of events. In conclusion, Langston Hughes was a New Negro because as a voice for the black community, through his poetry he influenced other people to take pride in their heritage, culture, and triumphs noting racism when needed while showing pride in the black community. Alain Locke. † The #1 Site for African American Literature – Books, Novels, Authors, Movies, Resources, Discussion and More African Diaspora. Web. 06 May 2010. http://aalbc. com/authors/Alainlocke. htm. â€Å"The Negro Speaks of Rivers Symbolism, Imagery & Wordplay. † Shmoop: Study Guides & Teacher Resources. Web. 06 May 2010. http://www. shmoop. com/negro-speaks-of-rivers/symbolism-imagery. html.

India of my dreams Essay

Today, India is characterised by communal violence, religious strife, terrorist movements, regional alienation, political chaos, constant economic hick-ups, general corruption, Mafia raj, bomb-culture, etc. The great India of Lord Buddha, Mahavir, Shankaracharya, Swam Vivekananda, Mahatma Gandhi, and Jawaharlal Nehru is on the verge of break-up, unless of course, we put an end to these malaises that are eating into its very fabric. The ills of decadence, hibernation, disharmony and the lethargic existence of the nation must be addressed to, if we want to see a glorious and a vibrant India. I dream of such a glorious and wonderful India in the days to come. India is a multicultural, multi religious, multilingual nation and, hence, in order to maintain peace and harmony, due importance has to be given to the sentiments of each community. However, this secularing and pluralism have come to be subdued by religious fanaticism and communalism. In the name of construction of temples and mosques we do not seem to hesitate even to take the lives of our neighbours. Today, when we should be focusing on the country’s all-round development, our attention is focused in untangling the mess known as the ‘Ayodhya tussle.’ This undue importance given to religion has ruined our national peace, social equilibrium and international standing. Mumbai bomb explosion, Gujarat violence, Godhra incident, continuous Kashmir carnage, etc., speak volumes about how we have managed to turn the land of peace into a land of blood. Therefore, my dream of India is an India where religion would no longer be in national focus, where religion would be put into the backyard meant purely for personal practice. I dream of a day when people in India would live and die for their motherland than for their religion. Today, in India, the gap between the have’s and the have- not’s is ever increasing. Nearly 90% of India’s wealth is in the hands of 10% of people. The current social discrimination based on birth, caste and religion is  breaking the national fabric. In my future India there would be no more concepts such as, Reservation, OBCs, Backward classes, under-privileged, etc. These man-made boundaries of demarcations would be broken down 21st century India would an India where everyone, irrespective of caste, creed, and religion, would have equal opportunities to live and work. In my future India, everyone would have enough to eat and enough to wear. There would be no more deaths use to poverty and starvation. None would die due to paucity of medical facilities. There will be enough jobs for all, education would be work-oriented and everyone would have adequate opportunities for learning. Every village would be connected by roads and by internet. The country’s military expenditure would be minimised and maximum would be spent for social improvements. Green revolution, white revolution and IT revolution, etc. would characterise our land. In my India of 21st century, the present evils characterising the Indian political system of India such as instability, rampant corruption, political scams, misuse of public money, glorification of leaders, horse-trading, criminalisation of politics, manipulation of election process, etc., would be unheard of. My future India would have a political system, where person with dubious character or criminal background can never assume any public office, where election would no longer be based on money power or muscle power but rather totally free and fair. My India of 21st century would be a great India highly esteemed by the other nations of the world. She would be a permanent member of the UN Security Council and her voice would be heard ‘loud and clear’ in the International arena. India’s role as the torchbearer of peace would be highly appreciated. The Kashmir problem would be a thing of the past and she would have peace and friendship with all her neighbours. She would be considered a major Asian  power at par with China and a highly developed nation with a world of IT professionals who are ready to venture out into the unknown frontiers. I do not think that my dream of India is too idealistic or too unrealistic. A day is not far off when I would be fortunate enough to see this glorious India sparkling with the noble ideals of peace, high economic standards, political stability, social harmony, international recognition, etc. Let my country awake from its present slumber and rise up to great heights of glory and prosperity. It would be an India like the India which the great patriot Rabindranath Tagore visualised: â€Å"Where the mind is without fear and the head is held high, where knowledge is free, where the world is not been broken up into fragments by narrow domestic walls†.

Henry V coursework ~ War criminal or Hero? Essay

Henry V is known as an ideal king and Shakespeare presents him as a great warrior. The writer shows this by making him have inspirational leadership qualities as well as being able to relate to ordinary people. Henry takes his responsibilities very seriously and is very fair and just. The king is deeply religious, however, he can be ruthless. Overall Henry is regarded as a national hero. Firstly, Henry has a range of reasons why he declares war on France. I think the main reason is to follow his father’s advice and unite the country. An example of this is on his deathbed and he says â€Å"busy giddy minds with foreign quarrels†, this shows the country needs uniting and to do this he should start a war with a foreign country. The next reason is to live up to his ancestors and be glorified like them. This is shown by Canterbury when he states, â€Å"Invoke his warlike spirit, your great – uncles, Edward the black prince† and â€Å"Look back to your mighty ancestors†. This shows he has to live up to his ancestors and be as good as them. Thirdly, Henry feels he has a strong claim for the throne. For instance, he feels he has a claim because of his great – grandmother and goes to Canterbury to find out. He asks Canterbury if he deserves it, when he says â€Å"Justly and retigiously unfold, why the salic law †¦. or should or should not bar us in our claim†/ Henry feels he has the right but must be absolutely sure not to make a false claim. He doesn’t want men’s lives on his conscience. Then another reason is people expect him to. An illustration of this is when Exeter says, â€Å"your brothers kings and monarchs of the earth do all expect that you should rouse yourself†. As a king he is expected to take charge of his country and claim what could be a great venture. Also, the church offers to pay. For example, when Canterbury states, â€Å"In aid where of we of the spirituality, will raise your highness such a mighty sum, as never did the clergy at one time†. The church feel they should help pay and offer, so Henry doesn’t have to pay and so going to war wouldn’t cost him anything. Finally, the Dauphin insults him by sending him a chest of tennis balls. The king has already decided to go to war but this just makes him more determined. Henry’s voice is calm and sarcastic when he says, â€Å"we are glad the Dauphin is so pleasant with us†. As he says this, it gets louder and louder, working into a crescendo. He also makes a speech, where he is talking about war like a tennis match, using metaphors. He also uses a lot of repetition at this point to emphasise what he is saying. This just makes Henry even angrier persuading him to go to war. So overall Henry has very strong reasons to go to war with France. However, before going to war, Henry seeked advice for the Salic law. This indicates he takes his responsibilities very seriously. Henry seeks advice, as he doesn’t want to go to war without good reason. The king shows this when he is talking to Canterbury as he says, â€Å"for never two such kingdoms did contend with out much fall of blood, whose guiltless drops†. He tells Canterbury to be careful because he doesn’t want an illegal war. Henry takes this so seriously as he doesn’t want his soldiers to lose their lives unnecessarily and doesn’t want their lives on his conscience. Prior to that, Henry also leaves part of his army in England to guard against an invasion from Scotland. This is illustrated when the king goes â€Å"we must not only arm t’invade the French †¦Ã¢â‚¬ ¦ against the Scots who will make road upon us with all advantages†. This shows that Henry is taking all precautions to protect his country from all aspects. Another example of Henry taking his responsibilities seriously is when he executes his three friends Cambridge, Scroop, Gray and an old friend Bardolf. Henry executes Bardolf as an example to his men and to the French. It shows what type of king they can expect. Henry executes Cambridge, Scroop and Gray as they were not only plotting to kill Henry but tried to ruin everyone in England. This shows Henry isn’t afraid to take difficult decisions as they were his friends but executed them for his country. Henry takes his responsibilities seriously for his country. Thirdly, in the scripts of Henry V it shows Henry as a religious man, which leads me to believe he isn’t a war criminal. To show that Henry is religious, Shakespeare uses constant references to God in his speeches throughout the play. Also Henry says to the French ambassador, who was sent to England with an insulting gift of tennis balls, that â€Å"we are no tyrant but Christian king†. This shows he is religious in his own eyes. In addition to this, Henry asks two priests, Canterbury and Ely to explain the salic law, which allows people to inherit the throne only through men and not women but Henry wants to inherit the French throne through his great – grandmother which the French claim cannot be done. Henry asks Canterbury and Ely for advice and asks them â€Å"justly and religiously†, whether he can claim the French throne or not. More importantly he has to make sure he does not want his soldiers lives on his conscience. Further more, the night before Agincourt, Henry prays to God. He feels he has to apologise for his father’s crime of murdering Richard II and thinks God may take blame on his soldiers and prays he doesn’t. He asks God to look after him and his men’s lives and not turn against them at battle. Later on, after the battle of Agincourt, Henry thanks God by saying â€Å"praised it be God and not our strength for it†. This shows he feels that without God they wouldn’t have won the battle. That their strength couldn’t have done it without help. Henry dedicates the victory to God. Next reason is that Henry is a inspirational leader. This is revealed by the country’s reaction to war. For instance when describing the scene, chorus states â€Å"now all the youth of England are on fire†. This illustrates the country is uniting which was the advice Henry was given by his father on his deathbed. It is also shown in Henrys speeches. In the speech, Harfleur, Henry gives the men something to fight for as he talks to them as though they are all equal and making them remember there fathers to fight as good as them. The king tells them they will all become role models for people who haven’t got courage. Henry is expressing his confidence in them. Henry uses similes like greyhounds are hunting the enemies, which is what the soldiers are doing to the French. Henry right at the end shouts a battle cry, which inspires the men even more. Overall Henry was trying to make them feel good about themselves and not like bad war warriors. In the speech, Agincourt, Henry uses the same techniques in the Harfleur speech. Henry uses a public display of confidence to boost their courage. Henry tells his soldiers that they will get a lot of glory and that they will be remembered. He tells them they are all equal and that they will all bond together. Henry in his speech is not forcing them to do anything they don’t want. Henry tells them they are very special. Henry works the speech into a crescendo, getting louder and louder, making the men get more positive as it goes on. This does the same effect as the Harfleur speeches making the men want to fight. Also, Henry leads by example. This shown in the Agincourt speech and the night before, as when the king was in disguise he said, ‘I myself heard the king say he would not be ransomed’. Also the king tells the Herald just before the battle to leave them alone as he would not be ransomed. As well as that, Henry shares hardships of his men as he makes them feel all equal. Henry feels and acts just like them, common humanity. This is shown in the speeches and the night before Agincourt, where he says ‘ I think the king is but a man as I am’. Henry fights with his men and doesn’t sit back and watch. He feels he should go to battle aswel, making him and his men more equal. Also Henry is very fair and just, this is shown as the king is responsible for the order and peace of his kingdom and Henry deals with this correctly, as he gives the country a stable and fair government. There are two examples of Henry upholding the law. The first is shown in the execution of Bardolph as Henry is operating martial law, no trial. He executes Bardolph as he robbed a French church and he wants to set an example to his soldiers and to the French. This is to show what kind of king he can be to the French citizens. The second example is the execution of Cambridge, Scroop and Gray. This is where three friends of Henry try to endanger him and the whole country, They get executed because they could ruin the whole country, so the act is not of vengeance and he is not using the law as his private means of revenge. The three traitors beg for mercy but the king ignores this, as he cannot forgive someone for doing a crime as everyone may start doing it. Both of these decisions are very difficult for Henry to make as they are his friends but he takes his responsibilities and the law very seriously. This shows he is fair in giving equal treatment to everyone. All that I have mentioned above are showing Henry in a positive light and are good characteristics for an ideal king who takes his responsibilities seriously. However, the other side to Henry, the ruthlessness, doesn’t show him as an inspirational king. Henry does certain things in the play, which would be thought of as controversial today. Henry is very ruthless. For example, when Henry sets the trap for the three traitors; Cambridge, Scroop and Gray. He plays with them making them think they are getting their commissions for the army but instead they are being given death warrants. This shows dramatic irony as the only three people it mainly concerns doesn’t know what’s going on. Henry uses ironic words throughout the scene like ‘kind and gentle knight’. The scene is very ambiguous as he is making them believe that he doesn’t suspect them as they are close friends but really Henry is saying he is going to sort out the traitors, basically they think they are safe but they are not. There are a lot of veiled threats given by the king but are missed by Cambridge, Scroop and Gray. The three traitors use a lot of hypocrisy as they declare their loyalty which is known by us, doesn’t exist. Cambridge, Scroop and Gray make it worse for themselves as they say that Henry should punish a man for a little crime, as everyone will do it otherwise. So this shows for a big crime like treason he cannot be merciful. They are condemning themselves. In the end of the scene they ask for mercy, which the king ignores. Henry describes them as ‘English monsters’. Although this isn’t an act of private vengeance, as they put the whole country at danger and Henry is looking out for the country. Also Henry threatens the people of Harfleur. This is psychological warfare, as he doesn’t carry out the threats. Henry is very cunning in this scene as he puts the destruction of Harfleur on its people. This is done by Henry describing what he will do if they don’t surrender, first of all he threatens to set the town on fire, this is shown when he says ‘Till in her ashes she lie buried’. Henry also says he’ll rape all the girls, illustrating this is ‘Defile the locks of your shrill – shrieking daughters’ and he says he will smash in the old men’s heads, shown when he says ‘Your fathers heads dashed to the walls’. The last thing Henry said he will do is kill the children with spikes, ‘Your naked infants spitted upon pikes’. If the threats that Henry has described really did take place he would be known as a war criminal but Harfleur surrendered before anything could happen so Henry is known as a hero to France and his men not as a war criminal. Henry does this to make France see what kind of king he is as he was told by the Duke of Exeter ‘Use mercy to them all’, so the French don’t think he is a bad king. All Henry is basically doing is working on their imagination. This is not controversial to Henrys’ contemporaries as his first responsibilities are to his own soldiers. Another controversial thing Henry has done is the killing of all the French prisoners, which would have been classed as a war crime today but not in Henrys time. Henry loses his temper and does this out of revenge but I feel this is justified because the French went against the law and killed all the young boys who would of only been armed with a pen knife. This was wrong and the French deserved what they got. It was also a very responsible thing to do as there are not enough soldiers to guard the prisoners and to go into battle as the English are still out numbered five to one, so really it is an important decision to make. There is no criticism from Henrys own soldiers as this is shown when Gower says ‘This king most worthily hath †¦Ã¢â‚¬ ¦. Oh, ’tis a gallant king!’ They think Henry has not really committed a crime as the French started it and he was only retaliating. Although I considered the facts about Henry, I don’t feel he committed a crime. Hence I think Henry is not a war criminal but hero as he only does controversial things to help his country and he takes his responsibilities seriously.

Assignment in English Essay

A good listener can easily respond if he/she possesses an effective listening if they can evaluate the meanings, sound patterns and the vocabulary of each words. (Rost, 2002) defines listening, in its broadest sense, as a process of receiving what the speaker actually says (receptive orientation); constructing and representing meaning (constructive orientation); negotiating meaning with the speaker and responding (collaborative orientation); and, creating meaning through involvement, imagination and empathy (transformative orientation). In the process of communication, 40% came from listening while speaking have only 35%. It means that listening is the most important tool in communication process. It may become ineffective if the listener have some difficulties in recognizing the sound pattern and the structure of each words. It may also affect the communication procedure when there is misunderstanding to the speaker through its barriers which is the noise. And most of the time, the listener itself lose their attention and interest to the topic which can affects the relationship between the speaker and listener. So they should motivate their listeners so that they will continue in delivering their messages to their respective audience. There are three levels of listening; each is characterized by certain behaviors that affect listening effectiveness. Level 1 has the highest potential for understanding, retention and effective communication; level 3 has the lowest. These are general categories to help us understand our listening; they overlap and interchange depending on the situation. All of us listen at different levels of effectiveness throughout the day, as the circumstances and people around us change. For example, it is difficult for most people to listen effectively in the midst of a highly conflicted situation, when they are dealing with emotional people, when they are being criticized, when they are being corrected, or when they are feeling fearful, anxious, or angry. Others listen very effectively when they are working or ministering, only to tune out when they arrive home. These are the three levels of listening; a. ) the active listening that gives the full attention to listening when another is talking and focuses on what is being said and doesn’t allow the distraction but fully alert and engaged; b. the passive listening where the listener hears words but does not really listen because he couldn’t really understand the significance of what is being said; and c. ) the non-listening where the listener’s attention and response is not real and he/she pays attention to himself and own thoughts. Very few people spend most of their time listening at level 1. Most of us listen at all three levels over the course of a day, but the more we listen at level 1, the more effective we will be as leaders. Listening is a five-step process consisting of listening preparation, receiving, constructing meaning, responding, and remembering (Hybels & Weaver, 2007). The first three steps are crucial. Skipping a step can be disastrous. How accurate of a response can be derived without first preparing to listen followed by receiving information? There could not be enough information to accurately construct a meaning. The first step, preparation, is the foundation for listening. Having the proper mindset and environment are critical. The second step in the active process of listening is receiving. A number of processes involved in comprehension are intrapersonal; that is, they take place inside your head. This section familiarizes you with the nature of human information processing and the concept of inner speech. c. Remembering There has been a great deal of research on memory. Remembering is essential if you intend to apply what you have heard in future situations. This chapter acquaints you with the three basic memory systems and the work that has been done in listening training and assessment with regard to the memory process. d. Interpreting When you interpret message you do two things. First, you take into accounts the total communication context so that you are better able to understand the meaning of what is said from the speaker’s point of view. Your ability to empathize, or to see a situation from the other person’s perspective, requires that you pay attention to emotional meaning and to the communicate context. Second, effective listeners let their partners know that they have been understood. e. Evaluating You listen from a unique point of view and are influenced by your perceptual filters- your past experiences, attitudes, personal values, and predispositions.