Indus Motors

Indus Motor Company (IMC) is a joint venture between the House of Habib , Toyota Motor Corporation Japan (TMC) , and Toyota Tsusho Corporation Japan (TTC) for assembling, progressive manufacturing and marketing of Toyota vehicles in Pakistan since July 01, 1990. IMC is engaged in sole distributorship of Toyota and Daihatsu Motor Company Ltd. vehicles in Pakistan through its dealership network. The company was incorporated in Pakistan as a public limited company in December 1989 and started commercial production in May 1993. The shares of company are quoted on the stock exchanges of Pakistan. Toyota Motor Corporation and Toyota Tsusho Corporation have 25 % stake in the company equity. The majority shareholder is the House of Habib. IMC's production facilities are located at Port Bin Qasim Industrial Zone near Karachi in an area measuring over 105 acres. Indus Motor company's plant is the only manufacturing site in the world where both Toyota and Daihatsu brands are being manufactured. Heavy investment was made to build its production facilities based on state of art technologies. To ensure highest level of productivity world-renowned Toyota Production Systems are implemented. IMC's Product line includes 6 variants of the newly introduced Toyota Corolla, Toyota Hilux Single Cabin 4Ãâ€"2 and 4 versions of Daihatsu Cuore. We also have a wide range of imported vehicles. Corporate Profile| | Our Profile Indus Motor Company Private Limited, (trade name, Indus Motors) is the top ranking Maruti Dealer in India. The Company having its registered office at Indus House, Chakorathukulam, Calicut and Corporate Office at Thevara, Kochi was incorporated on 11th July, 1984. The business life of the company is started by starting their Ist Dealership in Calicut in the year 1986. The sale of Maruti vehicle is soundly boosted by marketing intelligence of the Indus Motors. Indus maintains the No. 1 dealer position continuously for the last five years. Based on the recent business reports, the company delivers one Maruti Car in every 13 minutes. The company will assist the customer from the time of choosing vehicle model, colour, finding the best finance option that suits them. They will constantly keep the customer update about their vehicle status until the delivery of the Vehicle is done. In case of servicing of vehicles, the company is at their service, with options of collecting vehicle from doorstep and once the works over deliver it back to the customer. They have Maruti on Road Service in case customer’s vehicle gets breakdown on the way. Their Maruti skilled technicians will come to the location where and rectify the problem or if it is a major work that has to be attended at the workshop the vehicle will be towed to the nearest Service Station. Our Vision Transform Indus into World Class Dealership Forever No. 1 in India Delighted customers and Delighted Employees Our Mission We will pursue the development of our financial and human resources through diversified business activities, in an ethical and socially responsible manner and in pace with the advancements of the day. We will uphold a professional code of conduct in the pursuit of our goals and are committed to taking up social responsibilities as a corporate citizen by dedicating a significant share of our productive surpluses for espousing social causes that would benefit our employees, their families and the society at large. Chairman ; Managing Director Mr. Abdul Wahab P V, Chairman PEEVEES ; Bridgeway Group of Companies Mr. P V Abdul Wahab is a person who rose from a humble background and now is a dynamic entrepreneur heading the PEEVEES and Bridgeway Group of companies. Today, Mr. Wahab’s business portfolio includes a conglomerate spread across India and the Middle East. Besides his business interests, Mr. Wahab is associated with various cultural and social organizations and He Elected unopposed as Member of Parliament (Rajya Sabha) from Kerala for the period from 2004 to 2010. He is a member of Rajiv Gandhi International Sports Foundation, Malabar Development Board, Malabar Chamber of Commerce and Chairman, Malabar Airport Development Action Committee (MADAC). Besides various distinguished awards, Mr. Wahab was also honoured in House of Commons, London in November 2003. | board of Directors| Sl No| Name| Designation| 1| Mr. Abdul Wahab P V| Chairman ; Managing Director| 2| MR. P. A. IBRAHIM HAJI| Vice Chairman| 3| MR. P. V. MUNEER| Director| 4| MR. P. V. ALI   MUBARAK| Director| 5| MRS. YASMIN   WAHAB| Director| 6| MR. T P AJITH KUMAR| Director| 7| MR. T P ANIL KUMAR| Director| | MR. JABER ABDUL WAHAB| Director| 9| MR. AJMAL ABDUL WAHAB| Director| 10| MR. P. A. MOHAMMED SHAFI| Director| | Values ; Beliefs The enduring belief that their corporate destiny is inextricably entwined with those of the employees and customers carries them towards a profitable and ethical business model. Quality Policy Customer satisfaction through quality services achieved by through constant adherence and continual improvement in quality services and systems following P. D. C. A (Plan, Do, Check and Act) technique in all their functions and actions complying with the requirements. Dealerships of the Company 1st dealership in Calicut – 1986 2nd in Kochi – 1991 3rd in Trivandrum – 1994 4th in Muvattupuzha – 2005 5th in Royapettah, Chennai – 2006 6th in Kattupakkam, Chennai – 2008 As on today, Indus has 6 Dealerships 40 Workshops 10 True Value Outlets 2 Maruti Driving Schools 18 E-Outlets 75 sales outlets Major departments Sales Service True value Spares Accessories Insurance Sales support Institute Maruti Driving School| INDUS GROUP CAR SALES TREND | | |   | | | 9745 997 333 | | | 9847 000 000| | | | | | | | | | | | | | | INTRODUCTION OF INDUS MOTOR COMPANY Indus Motor Company (IMC) is a joint venture between the House of Habib,Toyota Motor Corporation Japan (TMC) , and Toyota Tsusho Corporation Japan (TTC) for assembling, progressive manufacturing and marketing of Toyota vehicles in Pakistan since July 01, 1990. IMC is engaged in sole distributorship of Toyota and Daihatsu Motor Company Ltd. vehicles in Pakistan through its dealership network. The company was incorporated in Pakistan as a public limited company in December 1989 and started commercial production in May 1993. The shares of company are quoted on the stock exchanges of Pakistan. Toyota Motor Corporation and Toyota Tsusho Corporation have 25 % stake in the company equity. The majority shareholder is the House of Habib. IMC's production facilities are located at Port Bin Qasim Industrial Zone near Karachi in an area measuring over 105 acres. Indus Motor Company’s plant is the only manufacturing site in the world where both Toyota and Daihatsu brands are being manufactured. Heavy investment was made to build its production facilities based on state of art technologies. To ensure highest level of productivity world-renowned Toyota Production Systems are implemented. IMC's Product line includes 6 variants of the newly introduced Toyota Corolla, Toyota Hilux Single Cabin 4Ãâ€"2 and 4 versions of Daihatsu Cuore. We also have a wide range of imported vehicles. VISION AND MISSION IMC’s Vision is to be the most respected and successful enterprise, delighting customers with a wide range of products and solutions in the automobile industry with the best people and the best technology†. * The most respected. * The most successful. * Delighting customers. * Wide range of products. * The best people. * The best technology. Mission of Toyota is to provide safe & sound journey. Toyota is developing various new technologies from the perspective of energy saving and diversifying energy sources. Environment has been first and most important issue in priorities of Toyota and working toward creating a prosperous society and clean world. PRESENT PERFORMANCE: Currently the company is performing well in automobile sector of country. Its sales for the year 2003-2004 is 29,565 units. It has captured the largest automobile market share in the country. It is greatly contributing in human resource development by training and other such activities. The demand for its products is more than the company’s capacity. Its has certain advantages upon its competitors like largest market share, customers’ liking of its products more than its competitors. The company is continues to maintain a strong commitment towards its Human Resource. To enhance Consumer Satisfaction, extensive training programs were held during the year. Company continuously arrange service campaigns in the cities where its dealerships are present to provide quality service to customers and collect their complaints, suggestions and comments about company. The company also checks its dealerships continuously for not only maintaining but enhances its standards to give to customers maximum satisfaction. FUTURE OUTLOOK With the growth of the economy, political stability and availability of car financing, our automobile market has immense potential. According to some estimates, including that of the Pakistan Automobile Manufacturers Association (PAMA), the demand for passenger cars and light commercial vehicles could grow from 115,000 units to 160,000 units by 2006. nvestment by the industry could double to Rs 98 billion, employment could grow up from 170,500 to 290,000, and the industry’s contribution to the national exchequer could jump from the current Rs. 51. 50 billion to Rs. 121 billion. However, for the automobile sector to realize this potential, it needs a clear, consistent and longterm government policy so that automobile manufacturers and vendors, specially our foreign partners, feel confident of making long term investme nt for future expansion. The status of our localization program in the post TRIMS era is still unclear even though the Government has applied for an expansion of TRIMS applicability for another two years (up to December 2005). The world is becoming more and more open. We can learn from other countries e. g. India and Thiland, who have adopted policies that not only assist indigenous manufacturing but also make their manufacturing internationally competitive. MANAGEMENT POLICIES Management as a team at Indus Motor Company is committed to comply with the requirements of our Integrated Management System and to endeavor to continuously improve upon it in order to: Manufacture high Quality Products. Generate Customer Satisfaction. Provide Service to the Society. Maintain Market Leadership. Identify and avoid/mitigate those environmental aspects which have negative environmental impacts. Comply with all applicable legal, regulatory and other requirements related to Environment, Health and Safety. Design and maintain facilities, establish systems, provide training and conduct operations in a manner that safeguard people and property. Identify, evaluate & mitigate health risks related to our operations that potentially affect our employees, contractors and the public. MANUFACTURING FACILITIES Just in Time spirit implies two opposing forces of providing fast and flexible response to customers, yet building efficient mechanisms and systems that are efficient and waste-free. The concept is to provide the right product and information, at the right time, in the right amount, in the right manner, while maintaining high standards of efficiency and cost control. We have to SWOT STRENGHTS WEAKNESSES OPPORTUNITIES THREAD Strengths:  · Qualified and well trained staff  · Biggest sale network  · Best production plant in the world  · Financial Strong  · Biggest market share  · People Trusted Products  · High Quality Products  · ISO Certified  · Resale value  · Customer Care  · Customized products  · Brand Image  · Availability of Spare parts  · Best delivery system (Transportations) Weaknesses  · High Price of Products  · Political instability  · Low per capita income of public  · Less overhead rates of competitors  · Increasing Prices of Oil Rising inflation Opportunities  · Industry expansion  · Technology upgrading  · Strong Position * Market Integration opening up * Opportunity growing in other countries * Newly developed Areas/Markets (e. g. Gawader) * Favorable govt. policies * Big Market * Economy is expanding Threats  · Chinese cheaper products challenges  · Free Trade & WTO  · Strong comp etition from competitors in near future  · Instability of Government  · High rate of Taxation  · Bad infrastructure ORGANIZATION HIERARCHEY The above chart shows the centralization in the industry. The main decision comes from the Chairman of the company while Board of Directors approves his decisions and this implement in organization by respective committees. The Board of directors is committed to good corporate governance. The company is managed and supervised responsibly and proper internal controls and risk management policy. Its procedures are in place for efficient and effective operations of the company, safeguarding of assets of the company. This is compliance with laws and regulations and proper financial reporting in accordance with International Financial Reporting standards. indu

How to Design Effective Advertising

How to Design Effective Advertising For any type of business, advertising is one of the most crucial investments a brand can make. But for small businesses, its an investment that often goes overlooked. Beyond communicating that your business exists, advertising can have a profound effect on how the public views your business. Advertising makes up a large facet of your brands public image, and an effective campaign can help you to grow as a brand by allowing you to have a degree of control over how your audience perceives you.In my freelance and agency experience, Ive worked on advertising for small businesses, large companies and everything in-between. Ive found that there are a few solid guidelines to making effective advertising regardless of the budget or industry. Taking time to make sure your advertising follows these steps will help you to make better ads which communicate a message to your audience in a meaningful, memorable way.Be intentionalAdvertising should be treated like an investment for your business, b ut in order to track your return on that investment, you need to first set measurable goals for what you want your ads to achieve. Goals can as broad or as specific as youd like- for example, maybe you want to increase overall sales by 15% or you want to increase your web traffic to a particular product. Regardless of your goal, having an idea of what exactly it is you want to achieve will help you to make ads that are focused on achieving that goal. The best part about setting goals is youll be able to see how close you came to meeting your goal, and youll know if you need to try a different approach for the next ads you run.Lets say you own a small bike shop, and you want to sell more bikes. In order to do that, youd like to broaden your audience and communicate that you sell all different types of bikes for every type of rider. So, when crafting the message of your ad, youd want to focus on the fact that you sell bikes to suit anyones needs and provide a simple incentive for some one to visit your shop or website. Taking a few extra steps to make sure your ads are truly aimed at achieving your goals will be much more effective in the long run than taking guesses to see what sticks.Keep it simpleA common mistake when it comes to advertising is trying to cram too much information into a single ad. While you may have a lot to say about your brand, consumers are already being inundated by advertising everywhere they look. Whether your ads are in a newspaper, on a billboard, or online, youll likely only have a few seconds to communicate your message to viewers before they move on to the next visual in their environment. So, keeping your message simple and to the point is crucial if you want to make a solid connection with a viewer.This is true for the visuals of your ad, too. While you may be tempted to fill up the ads with as many photos and graphics as you can to take advantage of your ad space, this can create ads that are overwhelming to look at. The environm ent that your viewers will be seeing your ad is probably already crowded with visual information, so a simple ad will stand out better from all the noise. Limit the number of colors and fonts you use, as well keep your ad cohesive and easy to read no matter how it appears- whether on black and white newsprint or on screen.For our bike shop ad content, lets start with the copy- keep text minimal and communicate your message as succinctly as possible. Pick imagery that feels original and engaging. I strongly suggest avoiding most clip art or generic-looking stock photos, as these are overused and probably wont do much to help you to communicate your message. Sites like Noun Project and Pexels are great resources to find free or inexpensive imagery if you dont have any of your own.If youre not sure what you want your ad to look like, dont be afraid to look for inspiration- a quick Google search can be a great place to start. Looking at your competitions advertising can also be useful i n deciding how your business can differentiate itself through its ads. Think about the context your ad will be seen in and how you can make your ad stand out. Keep the layout flexible enough that if the content needs to be reformatted for a different size or medium, itll be easy and quick to do so.Heres a list of content we might gather for our sample bike shop. Notice that the copy is limited to a few lines and gets the point across quickly. The entire ad, from the copy to the imagery, should be focused on the same message.Create hierarchyOne of the simplest things you can do to make your ad effective is to create a clear sense of hierarchy. Not only does this help create a solid focal point, but it will draw the eyes of your viewers through the whole ad and help them to process the presented information faster. Hierarchy is another reason why its important to limit the amount of content you put in an ad- without a clear structure, viewers might have trouble processing what it is y oure trying to say, meaning they probably wont remember the message or take any sort of action.There are many different ways to create structure, but lets use our bike shop ad as an example. Here, the heading and background imagery are the most prominent parts of the ad, as these will grab your viewers attention and direct them to the supporting information below. Well make sure that the heading is significantly larger than the supporting text and that everything feels balanced and easy to read. Putting contact information at the bottom of the ad will help anchor your message so that a viewer can easily take action if they decide theyre interested.A sample ad for our bike shop, with each element sized to create clear hierarchy.Call the viewer to actionCommunicating a message is important, but its hard to tell how effective your message is if a viewer has no way to take the next step and interact with your brand. Beyond just listing contact info, provide a simple, specific action vie wers can take that requires little effort or investment on their part- whether thats visiting a website to learn more, calling for a free quote, or signing up for a mailing list. Providing an incentive for a viewer can also be effective, like offering coupons, free shipping, or a free service for first-time buyers.Its a good idea to keep CTAs (Call To Action) and incentives as simple and easy as possible- the more barriers to interaction users face, the less like it is that theyll participate. For digital ads, a simple click to a landing page is the easiest way to engage a user. Emphasize that the user can click by placing the CTA in a button or using an arrow. For print ads, coupons can work in the same way to draw viewers to the ad.Be consistentThe number one mistake I see with small business advertising is a lack of consistency across advertising. Ive worked with business owners who will show me their recent advertising, and the style and tone of each ad make it look like it belo ngs to a different company. This can create a disjointed view of your business as a whole and makes for a lack of visibility with your audience. Keeping your fonts, colors, imagery, and tone of voice as consistent as possible will help you to develop a stronger visual brand that your audience will begin to recognize and become familiar with. Not to mention, itll also make your life easier because you wont have to start from scratch every time you need to create a new ad.If youre running several ads across medium at the same time, taking a campaign approach can help you to reinforce your image to the public even more. Once you have a message and a design developed, use those same elements across all your concurrent ads, regardless of if theyre print, digital, or out-of-home. This approach has elicited the same response from a lot of the businesses I work with- But wont a viewer get bored of seeing the same ads? While thats a valid concern, consistent messaging and visuals help viewer s to form a stronger impression of your brand each time they see the advertising, especially across different mediums. Your business and message will become more memorable to viewers, making them more likely to interact with your brand over time.Think about the most memorable ad campaigns youve seen over the years–giant companies like Geico, Coca-Cola, and McDonalds create consistent, effective campaigns by taking the same content and showing it across TV spots, billboards, direct mail, and more. The same can be done on a smaller, more local scale for a small business. In the case of our bike shop- as a small business owner, you may not have the budget to run an extensive campaign, but even being consistent across a few ads will help to reinforce your message.Be accurateThis last point is a bit obvious, but its an easy one to forget- make sure your advertising is free of errors and typos before sending it off into the world. Any accidental misinformation or confusing statemen ts you present to a viewer can quickly undermine your credibility and quality. Triple check everything, from the copy to the contact info, making sure it is clearly worded and spelled correctly. Have multiple people check over the ad as well- fresh eyes may spot something you missed. Make sure you have the correct ad specifications as well, so that your ad is sized correctly, contains the correct bleed, and is submitted in the correct file format and resolution. Doing this will ensure that your ad runs on time and looks the way you intended it to.While advertising can seem daunting, keeping these basic principles in mind can make it a little easier for you to create effective ads and take advantage of the ad space you spend money on. Advertising is a valuable opportunity for you to make an impression on potential customers and communicate why you deserve their attention. Its ultimately an extension of your brand, and it should reflect the tone of voice and persona of what it is you sell or do. Dont be afraid to take risks and try something unconventional, as long as it makes sense for your brand. Put yourself in your audiences shoes and think about what would catch their eye or make them stop and engage with your ad.

How to Identify the Larch Pine Tree

How to Identify the Larch Pine Tree Larches are conifers in the genus  Larix, in the family  Pinaceae. They are native to much of the cooler temperate northern hemisphere, on lowlands in the far north, and high on mountains further south. Larches are among the dominant plants in the immense boreal forests of Russia and Canada. These trees can be identified by their coniferous needles and dimorphic shoots which bear singular buds within clusters of needles. However, larches are also deciduous, meaning that they lose their needles in the fall, which is rare for coniferous trees. North American larches are typically observed as either tamarack  or western larch and can be found in many parts of North Americas lush deciduous  forests. Other conifers include bald cypress, cedar, Douglas-fir, hemlock, pine, redwood, and spruce. How to Identify Larches Most common larches in North America can be identified by their coniferous needles and single cone per shoot of needle clusters, but also by the larches deciduous quality wherein they lose these needles and cones in the autumn, unlike most evergreen conifers. The female cones are uniquely green or purple but ripen to brown five to eight months after pollination, however, northern and southern larches differ in cone size - those in colder northern climates have small cones while those in southern climates tend to have much longer cones. These differing cone sizes use to taxonomize this species into two sections - the Larix for the shorter and Multiserialis  for the long bracts, but recent genetic evidence discovered suggests these traits are merely adaptations to climate conditions. Other Conifers and Distinctions Larches arent the most common conifers in North America, cedars, firs, pines, and spruces - which also all happen to be evergreen - are much more common throughout Canada and the United States due to their ability to survive in harsher and warmer climates. These species also differ from larches in the way their shoots, cones, and needles are shaped and grouped.  Cedar  trees, for instance, have much longer needles and often bear cones in clusters with shoots containing multiple clusters. Firs, on the other hand, have much thinner needles and also bear one cone per shoot. Bald cypres,  hemlock, pine, and  spruce  are also included in the same family of coniferous plants, each of which is also evergreen - with only a few exceptions in the redwood family, which only contains a few larch-like genus.

How to Say Sorry and Apologize in Japanese

How to Say Sorry and Apologize in Japanese The Japanese typically apologize far more frequently than Westerners. This probably results from cultural differences between them. Westerners seem reluctant to admit their own failure. Since apologizing means that admitting ones own failure or guilt, it may not be the best thing to do if the problem is to be resolved in a court of law. A Virtue in Japan Apologizing is considered a virtue in Japan. Apologies show that a person takes responsibility and avoids blaming others. When one apologizes and shows ones remorse, the Japanese are more willing to forgive. There are much fewer court cases in Japan compared to the States. When apologizing the Japanese often bow. The more you feel sorry, the more deeply you bow. Expressions Used to Apologize Sumimasen. 㠁™ã  ¿Ã£  ¾Ã£ â€ºÃ£â€šâ€œ It is probably the most common phrase used to apologize. Some people say it as Suimasen 㠁™ã â€žÃ£  ¾Ã£ â€ºÃ£â€šâ€œ). Since Sumimasen 㠁™ã  ¿Ã£  ¾Ã£ â€ºÃ£â€šâ€œ) can be used in several different situations (when requesting something, when thanking someone etc.), listen carefully to what the context is. If you are apologizing that something has been done, Sumimasen deshita 㠁™ã  ¿Ã£  ¾Ã£ â€ºÃ£â€šâ€œÃ£  §Ã£ â€"㠁Ÿ) can be used.Moushiwake arimasen. ç” ³Ã£ â€"è ¨ ³Ã£ â€šÃ£â€šÅ Ã£  ¾Ã£ â€ºÃ£â€šâ€œ Very formal expression. It should be used to superiors. It shows a stronger feeling than Sumimasen 㠁™ã  ¿Ã£  ¾Ã£ â€ºÃ£â€šâ€œ). If you are apologizing that something has been done, Moushiwake arimasen deshita ç” ³Ã£ â€"è ¨ ³Ã£ â€šÃ£â€šÅ Ã£  ¾Ã£ â€ºÃ£â€šâ€œÃ£  §Ã£ â€"㠁Ÿ) can be used. Like Sumimasen 㠁™ã  ¿Ã£  ¾Ã£ â€ºÃ£â€šâ€œ, Moushiwake arimasen ç” ³Ã£ â€"è ¨ ³Ã£ â€šÃ£â€šÅ Ã£  ¾ 㠁›ã‚“) is also used to express gratitude.Shitsurei shimashita. Ã¥ ¤ ±Ã§ ¤ ¼Ã£ â€"㠁 ¾Ã£ â€"㠁Ÿ Formal expression, but it doesnt show as strong a feeling as Moushiwake arimasen ç” ³Ã£ â€"è ¨ ³Ã£ â€šÃ£â€šÅ Ã£  ¾Ã£ â€ºÃ£â€šâ€œ).Gomennasai. 㠁”ã‚ Ã£â€šâ€œÃ£  ªÃ£ â€¢Ã£ â€ž Common phrase. Unlike Sumimasen 㠁™ã  ¿Ã£  ¾Ã£ â€ºÃ£â€šâ€œ), the usage is limited to apologizing. Since it is less formal and has a childish ring to it, it is not appropriate to use to superiors. Shitsurei. Ã¥ ¤ ±Ã§ ¤ ¼ Casual. It is mostly used by men. It also can be used as Excuse me.Doumo. 㠁 ©Ã£ â€ Ã£â€šâ€š Casual. It also can be used as Thanks.Gomen. 㠁”ã‚ Ã£â€šâ€œ Very casual. Adding a sentence ending particle, Gomen ne 㠁”ã‚ Ã£â€šâ€œÃ£  ­) or Gomen na (㠁”ã‚ Ã£â€šâ€œÃ£  ª, male speech) is also used. It should be only used with close friends or family members.

The impcat of the drug culture on the Rock music industry of the 70's Research Paper

The impcat of the drug culture on the Rock music industry of the 70's - Research Paper Example se of the Soviet Union which effectively brought the Cold War to an end, creating a suitable condition for the society to thrive and prosper politically, economically and socio-culturally. Therefore, the drug culture emerged as a means of assuring stable and healthy living, through fighting diseases and illnesses that were commonly associated with the previous war periods, to give people more freedom to enjoy life (). Thus, many drugs were invented to play different roles, with some targeted at preventing and curing diseases, while others were meant to keep people alert, help people sleep, to lessen their worry and anxiety and alleviate pain (). Therefore, the availability of all sorts of drugs created a wave of optimism in the 1970s society, effectively impacting on the rest of the socio-cultural aspects of the society such as the lifestyles and the music development. This way, songs were written and sang about a variety of drugs, especially those drugs that provoked societal resist ance such as the hard drugs including cocaine, heroin and marijuana (). These drugs were being resisted by the society owing to their addictive and negative health implications on individuals’ mental and psychological health, yet they were perceived to offer the rest of the drug benefits such as keeping people alert making them feel high and good about themselves, as well as reducing sensitivity and increasing creativity. The influence of such drugs made artists feel inspired, while also removing the inhibitions that would disrupt performance such as tiredness, thus helping to keep the party moving (). Therefore, the influence of the drug culture was the formation of the creation of soundtracks of roll and roll to promote a revolution of celebrating drugs, and the consequent stability, peace and the joy of love and sex that came with the drug culture, in a society that was defined by obsession with wars (). In this respect therefore, the drug culture helped o promote the rock and roll

Total Monetary Sales Essay Example | Topics and Well Written Essays - 250 words

Total Monetary Sales - Essay Example However, the higher prices have resulted in sales decline in terms of volume; therefore, the real sales have decreased as an outcome. In other words, the company is losing its market share. Using given information, it should be highlighted that the product line has relatively inelastic demand; therefore, the increase in prices leads to less than proportional decrease in demand. Also, it should be argued that the net marketing contribution is stable because price hikes also raise company’s profit margin, which then enable the firm to assimilate losses from decrease in sales volume. Nevertheless, the firm has increased product’s market price due to surge in costs of doing business and subsequently the inflation. However, the cost structure and pricing strategy should be brought in-line because there is reasonable room to reduce market prices. For instance, it would be better to use competitive pricing strategy, after analyzing prices of substitute products, to tempt maxim um customers towards company’s market offerings. In this way, the rationalization of market prices will help enhancing sales volume and consequently the market share. This may probably lead to increase in marketing contribution if demand increases by more than proportional decrease in prices.

Ethical Arguments Essay Example | Topics and Well Written Essays - 1250 words

Ethical Arguments - Essay Example Organ trade basically involves the sale of the human inner organs like the heart, liver the kidneys and other vital organs for transplant. As of now, there is a worldwide shortage of organs that are available for transplant. Essentially, a lot of wealthy people who unfortunately require organ transplant are capable of paying any amount of money to have the treatments as long as they do not have to wait in line for donated organs. Conversely, a lot of poor people will gladly sell their organs to make a living. However, a large percentage belongs to those who die will waiting for organs due to shortage (Chia, 2009). The sale of these organs has three major implications: ethical, legal and financial implications. Although the sale has had loopholes in a number of issues, there is a need to look at some of the implications since they affect the international market in which we are a part of. ... This is because, thousands of patients die yearly due to shortage in supply of organs, while others undergo painful and pricey dialysis treatments. Consequently, consenting to a commercial market in organs is highly likely to reduce the needless deaths and sufferings that are present as it increases the supply of organs. Moreover, the cash payments will increase people’s enthusiasm to donate their body parts, as well as, contributing to the fall of the same prices and making them affordable to more patients. On the contrary, the opponents for the sale of human organs argue that, although the society may claim to have the obligation of preserving life and easing human suffering, this may not be fully applicable. In particular, they argue that the society in not in a position to assume any practices that would violate the rights of its members or cause injustices. Additionally, the society has the obligation to ensure that each of its members whether rich or poor has an equal ri ght to accessing medical benefits. The issues of having the rich buying organs from the poor appear to benefit the former as compared to the latter, hence inception of unequal allotment of health becomes unjust (Wilkinson, 2011). Needless to mention, individuals have the right to live their lives with much freedom and dignity. Wilkinson, 2011 argues that, the organ market would undoubtedly lead to abuse that entails the violation of freedom and dignity of persons. In essence, they say that such a scheme will give confidence to the most defenseless, who in this case happens to be the poor through treating hemselves and be treated as commodities, as well as, giving others the opportunity to violate their rights in